PSA ta dawo Amurka tare da sanin Opel

Anonim

Ƙaddamar da komawa kasuwannin Arewacin Amirka, PSA na Portuguese Carlos Tavares ya riga ya bayyana dabarun da zai yi amfani da shi. Ainihin, yana amfani da ilimin cewa mafi kyawun saye na Opel, ya rigaya yana da game da Amurka, don, daga nan, haɓaka samfuran da zasu kai hari Arewacin Amurka.

Bayanin ya kasance, haka kuma, Babban Jami'in PSA ya tabbatar, wanda, a cikin maganganun yayin taron Duniya na Automotive News, a Detroit, ya bayyana cewa za a haɓaka samfuran farko na kasuwar Amurka tare da tallafin injiniyoyin Opel. Wanda, ya ba da tabbacin, "suna iya ba da tabbacin cewa motocin da za a harba a Amurka sun bi duk ka'idojin da suka dace don samun damar sayarwa a wannan kasuwa".

PSA ta dawo Amurka tare da sanin Opel 11862_1
Cascada na ɗaya daga cikin samfuran Opel da aka yi kasuwa a Amurka, duk da cewa yana da alamar Buick

Ko da yake dan Portugal din ya ki bayyana sunan tambarin kungiyar PSA da yake tunanin shiga Arewacin Amurka da ita, Larry Dominique, Shugaba na PSA ta Arewacin Amurka, ya bayyana na wani lokaci cewa an riga an yanke shawarar game da alamar. . Kasancewar hakan kuma akasin abin da aka fara ci gaba, maiyuwa ba shine DS ba.

An riga an haɓaka samfuran Amurka

Har yanzu a kan samfuran, Carlos Tavares ya bayyana cewa samfuran da ake tambaya sun riga sun kasance a cikin ci gaba, kodayake ba tare da bayyana lokacin da za su iya isa kasuwar Amurka ba.

Ya kamata a tuna cewa Opel yana sane da ƙayyadaddun kasuwannin Amurka, wanda ya haɓaka da fitar da samfuran da aka sayar a Amurka, irin su Cascada, Insignia, da sauransu, yayin da har yanzu ke ƙarƙashin General Motors. Inda, duk da haka, an sayar da su tare da tambarin Buick - a baya, mun ga an sayar da Opel a Amurka tare da alamar Saturn maras kyau har ma da Cadillac.

Dabarun dawo da matakai uku

Game da dabarun da kanta tare da ra'ayin komawar kungiyar zuwa kasuwar Amurka (Peugeot hagu a 1991, Citroën a 1974), Tavares ya bayyana cewa harin ya fara ne a karshen 2017, tare da kaddamar da sabis na motsi na Free2Move, a cikin birnin. ta Seattle. Za a bi wannan, a cewar Reuters, ta wani mataki na biyu, dangane da ayyukan sufuri, kan motocin da ke cikin ƙungiyar PSA, a matsayin hanyar da za ta taimaka wajen samar da kyakkyawar fahimta game da abin da alamun ƙungiyar suke, tare da mabukaci na Amurka.

Free2Move PSA
Free2Move sabis ne na motsi wanda, ta hanyar app, yana yiwuwa a yi amfani da hanyoyin sufuri daban-daban

A ƙarshe kuma kawai a cikin kashi na uku, shine PSA ta yarda ta sayar da motocin samfuran ƙungiyar, a cikin Amurka.

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