Komawa ƙarshen karni na 19, wani mataki na babban kasuwanci a Turai, ƙaramin kamfanin mota wanda ɗan kasuwa August Horch, A. Horch & Cie ya kafa, an haife shi a Jamus. Bayan wasu rashin jituwa da mambobin kamfanin, Horch ya yanke shawarar yin watsi da aikin kuma ya kirkiro wani kamfani mai suna iri ɗaya; duk da haka, doka ta hana shi yin amfani da irin wannan suna.
Taurin kan yanayi, August Horch ya so ya dauki ra'ayinsa gaba kuma mafita ita ce ta fassara sunansa zuwa Latin - "horch" na nufin "ji" a cikin Jamusanci, wanda ake kira "audi" a cikin Latin. Ya juya wani abu kamar haka: Audi Automobilwerke GmbH Zwickau.
Daga baya, a cikin 1932, saboda duniya ƙanana da zagaye, Audi ya shiga kamfanin farko na Horch. Don haka an bar mu tare da haɗin gwiwa tsakanin Audi da Horch, wanda wasu kamfanoni biyu suka haɗa su a wannan fannin: DKW (Dampf-Kraft-Wagen) da Wanderer. Sakamakon haka shi ne samar da Auto Union, wanda tambarin sa ya kunshi zobe hudu da ke wakiltar kowace kamfani, kamar yadda kuke gani a hoton da ke kasa.
Bayan kafuwar Auto Union, tambayar da ta dami August Horch ita ce gazawar da aka yi na hada kan masu kera motoci guda hudu masu irin wannan buri. Mafita ita ce sanya kowace alamar ta yi aiki a sassa daban-daban, don haka guje wa gaba tsakanin su. Horch ya ɗauki manyan motocin da ke kan gaba, DKW ƙananan mutanen gari da babura, Wanderer manyan motocin da Audi mafi girman ƙira.
A karshen yakin duniya na biyu da kuma rabuwar kasar Jamus, motocin alfarma sun ba da dama ga motocin soji, lamarin da ya tilasta sake fasalin kamfanin Auto Union. A 1957, Daimler-Benz sayi 87% na kamfanin, da kuma bayan 'yan shekaru da Volkswagen Group samu ba kawai Ingolstadt factory amma kuma marketing haƙƙin na Auto Union model.
A cikin 1969, kamfanin NSU ya shiga wasa don shiga Auto Union, wanda ya ga Audi ya fito a karon farko bayan yakin a matsayin alama mai zaman kanta. Amma sai a shekarar 1985 aka fara amfani da sunan Audi AG a hukumance tare da rakiyar tambarin tarihi da ke kan zoben, wanda har ya zuwa yau bai canza ba.
Sauran tarihi ne. Nasarorin da aka samu a cikin motorsport (rally, gudun da jimiri), ƙaddamar da fasahohin majagaba a cikin masana'antar (kun san inda mafi ƙarfi Diesel ke rayuwa a yau? nan), da ɗayan samfuran da aka ambata a cikin ƙimar ƙimar.
Kuna son ƙarin sani game da tambarin sauran samfuran?
Danna sunayen irin waɗannan samfuran: BMW, Rolls-Royce, Alfa Romeo, Peugeot, Toyota, Mercedes-Benz, Volvo. A Razão Automóvel "labarin tambura" kowane mako.