Kudzera mwa wachiwiri kwa purezidenti wawo wotsatsa msika waku North America, Ed Laukes, Toyota idatsimikiza kuti ikuganiza zokhazikitsa chithunzithunzi chosakanizidwa. Laukes akukhulupirira kuti kujambula kosakanizidwa kungakhale njira yabwino yolowera mugawoli.
![Nyamula](/userfiles/310/23751_1.webp)
Ed Lakes, Wachiwiri kwa Purezidenti wa Marketing Toyota USAPalibe mwamtheradi chifukwa chomwe sitingathe kukhala ndi zithunzi zosakanizidwa.
Ngakhale mawuwa akuwoneka ngati osamveka bwino, sitingadabwe ngati wopanga ku Japan apitiliza pulojekitiyi, chifukwa cha zolinga za Ford zobweretsa hybrid F-150 pamsika waku US kumapeto kwa zaka khumi. Tidzayenera kudikirira mpaka chaka chamawa kuti tilandire chitsimikiziro chovomerezeka, koma ndizotheka kuti lingaliro latsopanoli la hybrid kuchokera ku Toyota liwona kuwala kwa tsiku m'zaka zisanu zikubwerazi.
Pamafunso, Laukes adanenanso kuti akatswiri a kampaniyo akugwira ntchito yomangamanga atsopano, omwe adzagwiritsidwe ntchito m'mibadwo yotsatira ya 4Runner, Sequoia ndi Tundra, zitsanzo zogulitsidwa pamsika wa North America.
Toyota ikukhulupirira kuti mapikidwe ndi magawo a SUV apitilira kukula pomwe kampaniyo ikukulitsa malonda opitilira muyeso: "Tikukhulupirira kuti gawoli likadali ndi malo oti likule. Makamaka pakati pa millennials, kumene ayenera kupitiriza kukula. Tikukonzekera zimenezo”.
Source: Nkhani zamagalimoto