Amadziwika kuti ndi nyenyezi yayikulu kwambiri pamsika wamagalimoto - atapulumutsa Citroën, Peugeot, DS Automobiles ndi (pambuyo pake) Opel mu nthawi yodziwika kuchokera kumavuto azachuma komanso kusandutsa gulu la PSA kukhala katswiri wazopeza phindu -, cholinga cha Carlos Tavares Kumayambiriro kwa chaka, adayang'ana kwambiri pakuwongolera zotsatira za kampani ku China ndikukonzekera kuphatikiza ndi FCA (Fiat Chrysler Automobiles).
Koma mliri wa Covid-19 udapangitsa chithunzi chachikulu kukhala chovuta kwambiri.
Razão Automóvel anali kukambirana ndi Carlos Tavares, pomwe tidakambirana za mliriwu komanso momwe ukukhudzira makampani, kuphatikiza pakukhudza zinthu zomwe sizingalephereke zotulutsa mpweya, magetsi komanso, kuphatikiza komwe kwalengezedwa ndi FCA.
Mliri womwe dziko likukumana nawo udayamba, pankhani yamakampani amagalimoto, kuthetsedwa kwa Geneva Motor Show. Maganizo anu ndi otani pa momwe zinthu zidayendera?
Carlos Tavares (CT) - Chabwino, ndikukhulupirira kuti chisankho choletsa chinali choyenera, popeza iyi ndi nkhondo yoopsa kwambiri komanso kachilombo koopsa kwambiri, monga momwe tinadziwira masabata otsatirawa. Zomwe ndikuganiza kuti sizinayende bwino ndi momwe katundu wachuma adasiyidwira kumbali ya opanga.
Okonza zochitika adalengeza kuti iyi inali vuto lalikulu la thanzi la anthu komanso chifukwa cha "force majeure" - ndipo chinali - koma ngati zowonongeka sizikugawidwa ndi onse omwe akukhudzidwa izi zidzakhudza kwambiri ubale wathu wamalonda m'tsogolomu. Ndalama sizingakhale mbali imodzi, koma ili ndi phunziro lomwe lidzaphunziridwa, chifukwa tsopano chofunika kwambiri ndi thanzi la aliyense.
Kupatula momwe zinthu zilili komanso zovuta za coronavirus, mukuwona bwanji tsogolo la ziwonetsero zamagalimoto padziko lonse lapansi?
CT - Ma salon ndi zida zotsatsa / zolankhulirana momwe tiyenera kuganizira zobweza zomwe timapeza kuchokera kuzinthu zazikuluzikuluzi. Sitikupezeka paziwonetserozi kuti tisinkhe kudzikonda kwa wina aliyense - momveka bwino osati wamkulu kapena wina aliyense pakampani - koma kuti tizilankhulana zatsopano ndi luso lathu momwe tingathere.
Lembetsani ku kalata yathu yamakalata
Tiyenera kuonetsetsa kuti tikugwiritsa ntchito bwino zinthu zathu chifukwa, ndi njira zambiri zotsatsira masiku ano, kubwereranso kwa magalimoto oyendetsa galimoto kuyenera kupitiriza kukhala mpikisano kwa owonetsa, apo ayi tsogolo lake lidzakhala pangozi. N'chimodzimodzinso ndi zochitika zamasewera oyendetsa galimoto.
Gawo lamagalimoto akumatauni komanso ophatikizika ali ndi malire a phindu lochepa, zosiyana ndendende ndi zomwe zidasinthira PSA Gulu.
Masiku ano, PSA ndi FCA (ndr: muzokambirana za kuphatikiza) zimapanga theka la zitsanzo zomwe zimadzaza Top 10 ya gawo ili ku Ulaya. Kodi n’zomveka kuyembekezera kuti, pamene kuphatikizika kwa magulu awiriwa kudzatha, padzakhala kuchepa kwa zitsanzo, ngakhale ngati malamulo a mpikisano saphwanyidwa?
CT - Ndikuganiza kuti kufunikira kwamitundu yosiyanasiyana sikudzatha. Tiyenera kukhala opanga ndikupeza mayankho omwe amakwaniritsa zosowa zonse, ngakhale titaganiza "kunja kwa bokosi".
Izi ndi zomwe tinachita mu February, pamene tidatsimikizira kupanga Citroën Ami, galimoto yamagetsi yamagetsi yamtundu wa anthu awiri yomwe ingakhale m'manja mwa ogula onse pamtengo wa € 19.99 pamwezi ndipo timakhulupirira kuti idzanyengerera anthu ambiri. Ndi yokongola, yogwira ntchito, yamagetsi yonse, yabwino, yaying'ono (2.4 m yokha) komanso yotsika mtengo.
Timamvetsetsa bwino zomwe makasitomala akuyang'ana m'magalimoto ang'onoang'ono akutawuni, chifukwa cha zomwe takumana nazo pagawoli, ndipo kudziwa kumeneku kudzatithandiza kupeza mayankho abwino amitundu yonse, mu PSA ndi FCA (osachepera zomwe ndikudziwa zamitundu yakunja).
Ndipo kodi gawo lachikhalidwe lazinthu zazing'ono zomwe zili pachiwopsezo? 108, C1, Panda… mitundu ingapo yavomereza kale kuti sangapitirize kupanga mitundu iyi mtsogolomu…
CT - Gawo la msika lomwe tikudziwa lero likhoza kusintha. Ndizosangalatsa kuti makampani ndi atolankhani azigawa msika momwe timachitira nthawi zonse, koma ndikuganiza kuti padzakhala kusiyana kwakukulu pakati pa madera akumidzi ndi akumidzi, ndikuti umwini wagalimoto udzatayika pakanthawi kochepa komanso kocheperako mtsogolo. ku "kugwiritsa ntchito" , titero. Ku PSA, tidzadabwitsa msika ndi zida zatsopano zoyenda.
Brexit ndi imodzi mwazovuta zomwe akukumana nazo pakali pano. Posachedwapa adanena kuti kukhala ndi fakitale ku UK (ndr: ku Ellesmere Port, kumene Astra imamangidwa) kungakhale kopindulitsa pazochitika za Brexit popanda mgwirizano.
Posachedwa, Astra iyenera kusintha kuchoka pa nsanja yake ya General Motors kupita ku PSA, zomwe zikutanthauza kuti chirichonse chiyenera kusintha pamzere wa msonkhano. Kodi iyi ndi mphindi yosintha, kusweka kapena kupitiliza?
CT - Timakonda kwambiri mtundu wa Vauxhall, womwe ndi chinthu chogwirika kwambiri ku UK. Ndili ndi ulemu waukulu chifukwa cha khama lomwe chomeracho chapanga kuti chikhale chogwirizana ndi zokolola (komanso kuwonjezeka kwa khalidwe ndi kuchepetsa ndalama) zomwe takhala nazo mu zomera zina ku continent Europe. Ndipo mungakhale otsimikiza kuti sikunali “kuyenda m’paki”.
Tikugwira ntchito zingapo zomwe zitha kukhala tsogolo la Ellesmere Port, koma akuyenera kukhala okhazikika pazachuma chifukwa sitingathe kufunsa kampani yonse kuti ipereke ndalama ku fakitale yaku UK. Sizikanakhala zolungama, monganso sizikanakhala zachilungamo ayi.
Ngati UK ndi EU angateteze malo ochitira malonda aulere (kwa magawo, magalimoto otumiza ndi kutumiza kunja, ndi zina zotero), ndikutsimikiza kuti titha kuyambitsa imodzi kapena zingapo mwazinthuzi ndikuteteza tsogolo la fakitale. Ngati sichoncho, tiyenera kuyankhula ndi boma la UK, kusonyeza momwe bizinesiyo sichitha ndikupempha chipukuta misozi, kuteteza ntchito ndi makampani oyendetsa galimoto aku Britain.
Kodi mwafotokozera kale momwe PSA ndi FCA zidzakhalire limodzi mtsogolomu potengera kusinthika kwamtundu komanso kugawa padziko lonse lapansi, kuphatikiza kugwiritsa ntchito maukonde ogulitsa ku North America?
CT - Tili ndi dongosolo lolimba kwambiri lophatikizana ndi abwenzi athu ku FCA, zomwe zidapangitsa kuti kulengezedwa kwa ma synergies apachaka pafupifupi ma euro 3.7 biliyoni, popanda izi kutanthauza kutsekedwa kwa chomera chilichonse. Panthawiyi, kuyambira kusainira mgwirizano pakati pa mwezi wa December, malingaliro ena ambiri akuwonekera, koma pakali pano tikungogwiritsa ntchito mphamvu zathu kukonzekera mapulogalamu omaliza a 10 kuti azitsatira malamulo (kuchokera ku 24). Nkhanizi zidzathetsedwa mu nthawi yake, koma tiyenera kumamatira ku zinthu zofunika kwambiri.
Koma mukuganiza kuti kuchira kwa Fiat ku Europe kungakhale kofulumira ngati Opel kuyambira pomwe idabwera m'manja mwanu?
CT - Zomwe ndikuwona ndi makampani awiri okhwima kwambiri omwe ali ndi zotsatira zabwino zachuma, koma ndithudi tikudziwa kuti pali zovuta zambiri zomwe zimayenera kukumana nazo. Izi sizikutanthauza kuti ndife amphamvu m'madera onse, m'misika yonse; ngati mutandiuza kuti FCA sikuyenda bwino ku Ulaya, ndiyenera kuvomereza, koma PSA ikufunikanso kuwongolera kwambiri ku China, kumene sitikupambana, ngakhale Gulu lapeza phindu labwino kwambiri mu gawo la madera ena.. Ndikuwona mipata yambiri kumbali zonse ziwiri kuti ndikonze zomwe zikuyenera kukonzedwa, mochulukirapo kuposa ngati makampani awiriwa anali odziyimira pawokha.
Zoposa khumi ndi ziwiri pakati pa Magulu awiriwa sizikhala zochulukirapo? Tonse timakumbukira kuti General Motors idakhala yopindulitsa kwambiri ndi mitundu inayi kuposa eyiti…
CT - Titha kufunsa Gulu la Volkswagen funso lomwelo ndipo mwina angakhale ndi yankho labwino. Monga okonda galimoto komanso mtundu, ndili wokondwa kwambiri ndi lingaliro lokhala ndi mitundu yonseyi palimodzi. Awa ndi ma brand omwe ali ndi mbiri yakale, ndi chilakolako chochuluka komanso kuthekera kwakukulu. Zili kwa ife kupanga mapu misika yosiyanasiyana m'madera osiyanasiyana kuti tipange Gulu lachinayi lalikulu padziko lonse la opanga magalimoto opambana kwambiri. Ndikuwona kuchuluka komanso kusiyanasiyana kwamitundu yomwe tiphatikiza ngati chinthu chofunikira kwambiri kumakampani amtsogolo.
Kodi dongosolo lanu lamagetsi likuyenda bwanji? Mukuyembekezera chiyani pakutenga nawo gawo kwa e-208 pakugulitsa kwathunthu kwa mtundu uwu, wovotera Car of the Year ku Europe mu 2020 kumapeto kwa chaka chino?
CT - Mukudziwa kuti sitiri bwino kulosera. Chifukwa chake tinaganiza zotengera njira yopangira mphamvu zambiri kuti titha kusintha mosavuta kusinthasintha kwa msika. Kugulitsa kwa magalimoto opangidwa ndi dizilo ku Europe kwakhazikika kupitirira 30% ndipo, mwamwayi, tasintha kupanga injini yathu ya dizilo kukhala ndendende: 1/3.
Ndipo tikuwonanso kuti kuwonjezeka kwa malonda a LEV (Low Emissions Vehicles) ndi enieni, ngakhale pang'onopang'ono, komanso kuti magalimoto a petulo akupeza malonda. M'mitundu yathu 10 yokhala ndi zida zamagetsi, malonda lero ali pakati pa 10% ndi 20% yamitundu yonse. Ndipo amaimira 6% ya malonda athu onse.
Mitundu ina idzayenera kulipira chindapusa mamiliyoni ambiri pazaka zingapo zikubwerazi, chifukwa amalephera kukwaniritsa malire okhwima a CO2. Kodi zinthu zili bwanji ku PSA?
CT - Mu Januwale ndi February, tinatha kukhala pansi pa 93 g/km CO2 malire pa malonda athu ku Ulaya. Timayang'ana izi mwezi ndi mwezi, kuti zikhale zovuta kukonza zopereka, ngati kuli kofunikira. Ena mwa omwe tikulimbana nawo adzakhala ndi mavuto mu October/November akadzazindikira kuti apitirira malire ndipo n'zachibadwa kuti adzafunika kuchotseratu zitsanzo zawo zotsika kapena zero. Tikufuna kukhala omvera mwezi ndi mwezi kuti tisakakamizidwe kuwononga mapulani athu ndi njira zathu chaka chonse. Ndipo tili m'njira yothawa chindapusa cha CO2.
Kodi pulojekiti yopanga mabatire ndi Total ili ndi cholinga chothawa kudalira pafupifupi onse aku Asia?
CT - Inde. Njira yoyendetsera magetsi ikuyimira ndalama zoposa theka la mtengo wonse wopanga galimoto yamagetsi ndipo sindikuganiza kuti zingakhale zanzeru kusiya zoposa 50% ya mtengo womwe timawonjezera monga wopanga m'manja mwa ogulitsa athu. Sitingakhale olamulira pakupanga kwathu ndipo tikadakhala okhudzidwa kwambiri ndi zisankho za othandizana nawo.
Chifukwa chake, tidapanga lingaliro lopanga mabatire aku Europe opanga magalimoto aku Europe ndipo tidalandira thandizo lalikulu kuchokera ku maboma a France ndi Germany komanso EU. Ndi kupanga injini, magetsi opangidwa ndi magetsi, zipangizo zochepetsera, mabatire / ma cell, tidzakhala ndi kusakanikirana kokwanira kwa dongosolo lonse lamagetsi. Ndipo zimenezo zidzakhala zofunika kwambiri.
Ndi chiyani chinapangitsa PSA Group kutsika ndi 10% pakugulitsa magalimoto atsopano padziko lonse lapansi chaka chatha ndipo mukuyembekezera chiyani mu 2020?
CT - Mu 2019, PSA idachepetsa kugulitsa kwake ndi 10%, ndizowona, chifukwa cha zotsatira zoyipa ku China komanso kutsekedwa kwa ntchito ku Iran (komwe tidalembetsa magalimoto 140,000 mu 2018), koma chimenecho chinali chisankho chandale padziko lonse lapansi kuti tinali alendo. . Chofunika kwambiri, komabe, takweza phindu lathu ndi 1% mpaka 8.5% mu 2019, zomwe zimatiyika ife pa nsanja ya opanga opindulitsa kwambiri pamakampani onse.
Zotsatira zamakampani mu 2020 zidzatengera nthawi yayitali komanso kuopsa kwa coronavirus. M'mikhalidwe yoyipa kwambiri, kulowa kwathu kudzapitilira kukula, koma kuchuluka kwa zopanga / zogulitsa kudzavutika padziko lonse lapansi. Ndipo ichi ndi chinthu chomwe chidzakhala chosinthira kumakampani onse m'magawo onse padziko lapansi.