Kuyika magetsi, zitsanzo zatsopano komanso kudzipereka kwambiri pamsika waku China ndizomwe tsogolo la MINI likulonjeza.
Malinga ndi mawu omwe adatulutsidwa ndi mtundu waku Britain, tsogolo la MINI liyenera kukhazikitsidwa ndi lingaliro la "Mphamvu Yosankha". Izi sizidzangotanthauzira muzogulitsa mumitundu yambiri yamagetsi a 100%, komanso kupitiriza kwa zitsanzo zomwe zili ndi mafuta a petulo ndi dizilo, monga momwe kuthamanga kwa kukhazikitsidwa kwa magetsi sikuli kofanana m'misika yonse yomwe MINI imagwira ntchito.
Ponena za njirayi, Mtsogoleri wa MINI Bernd Körber akuti: "Ndi zipilala ziwiri za njira yathu ya powertrain, tikufuna (...) kukwaniritsa zosowa za makasitomala athu padziko lonse lapansi (...) kuyenda”.
Zamagetsi koma osati zokha
Koma monga mwazindikira kale, mitundu yamagetsi idzakhala yofunika kwambiri mtsogolo mwa MINI. Pachifukwa ichi, mtundu wa Britain ukukonzekera kupanga mbiri ya 100% yamagetsi amagetsi.
Lembetsani ku kalata yathu yamakalata
Chifukwa chake, MINI Cooper SE yodziwika bwino iyenera kuphatikizidwa ndi 100% crossover yamagetsi yaying'ono. Poganizira chidwi cha ma crossovers ndi ma SUV, ndizosadabwitsa kuti ilinso kubetcha kwa MINI pagawo lomwe lili pamwambapa, pomwe kuwonjezera pakulonjezedwa kwa m'badwo watsopano wa Countryman, onse okhala ndi ma injini oyatsira moto ndi mitundu ina yamagetsi, idzatsagana ndi crossover ina yamagetsi yokha. .
The MINI 3 Doors, yodziwika bwino kwambiri, m'badwo wotsatira, monga lero, idzapitirizabe kukhala ndi injini zoyaka moto, koma idzaphatikizidwanso ndi 100% yamagetsi yamagetsi, koma muzitsulo zosiyana ndi zomwe tikuziwona lero kwa Cooper SE. . Malinga ndi mphekesera zaposachedwa, ikhoza kukhala chitsanzo chokhala ndi mapangidwe ofanana, koma maziko osiyana, opangidwa mogwirizana ndi bwenzi la BMW Group la ku China, Great Wall Motors.
China ndiye kubetcha
Mgwirizano ndi Great Wall Motors ndipo, chifukwa chake, msika waku China, udzakhala wofunikira kwambiri mtsogolo mwa MINI ndi mapulani ake okulitsa. Sikuti msika wamagalimoto aku China ndi waukulu kwambiri padziko lonse lapansi, koma masiku ano ukuyimira kale pafupifupi 10% yamitundu yoperekedwa ndi mtundu waku Britain.
Kuti ikule kwambiri ku China, MINI, mogwirizana ndi Great Wall Motors, ikufuna kutulutsa m'deralo kuti isakhalenso ndi chizindikiro cha malonda ndipo motero imalimbikitsa malonda pamsika umenewo (osavulazidwanso ndi msonkho wovulaza wa ku China. ).
Malingana ndi MINI, kupanga zitsanzo ku China kuyenera kuyamba mu 2023. Zitsanzo zomwe zidzapangidwe kumeneko zidzakhala 100% zamagetsi ndipo onsewa adzayenera kugwiritsa ntchito nsanja yatsopano yamagetsi yamagetsi, yopangidwa pamodzi ndi Great Wall Motors.