Nthawi ya nkhondo yapambuyo pa nkhondo inali nthawi yovuta kwambiri pamakampani agalimoto aku Germany. Zoyesayesa zankhondo zidapangitsa dzikolo kugwada pansi, njira zopangira zidatha komanso kupanga mitundu yatsopano yoyimitsidwa.
Munkhaniyi, BMW inali imodzi mwazinthu zomwe zidavutika kwambiri. Ngakhale 502 Series akadali kwambiri mwaluso woyenera ndi 507 roadster akupitiriza kupanga ogula ambiri kulota, kupanga anali osakwanira ndi 507 roadster anali kutaya ndalama. Magalimoto okhawo omwe amayaka moto wa Bavarian Motor Works kumapeto kwa zaka za m'ma 1950 anali Isetta yaing'ono ndi 700.
Lawi lamoto lomwe mu 1959 linali pafupi kuzimitsidwa. Ngakhale mainjiniya ndi opanga mtunduwo anali kale ndi mitundu yatsopano yokonzedwa, mtunduwo unalibe ndalama zokwanira komanso zitsimikizo zofunidwa ndi ogulitsa kuti apititse patsogolo kupanga.
Kutaya ndalama kunali pafupi. Poyang'anizana ndi kuwonongeka kwa magalimoto a BMW, kampani yaikulu kwambiri ku Germany yopanga magalimoto panthawiyo, Daimler-Benz, adaganizira mozama kupeza mtunduwo.
Zokhumudwitsa ndi otsutsana nawo a Stuttgart
Sizinali za kuyesa kuthetsa mpikisano - makamaka chifukwa panthawiyo BMW sinali chiwopsezo kwa Mercedes-Benz. Cholinga chake chinali kusintha BMW kukhala gawo logulitsira zida za Daimler-Benz.
Ndi omwe ali ndi ngongole akugogoda pakhomo nthawi zonse ndipo bungwe la ntchito likuyika chiwongoladzanja pamtunduwo chifukwa cha momwe zinthu zilili pakupanga, Hans Feith, wapampando wa bungwe la BMW, adakumana ndi omwe akugawana nawo. Mmodzi mwa awiriwa: adalengeza kuti alibe ndalama kapena adavomereza zomwe adani a Stuttgart.
Popanda kufuna kudzutsa kukayikira za Hans Feith, ziyenera kuzindikirika kuti "mwamwayi" Feith nayenso anali woimira Deutsche Bank, ndipo "mwangozi" (x2) Deutsche Bank anali mmodzi mwa omwe anali ndi ngongole za BMW. Ndipo kuti "mwamwayi" (x3), Deutsche Bank anali m'modzi mwa opereka ndalama ku Daimler-Benz. Mwayi chabe, ndithudi...
Pa December 9, 1959, inali pafupi kwambiri (pang'ono kwambiri) kuposa A BMW Board of Directors anakana kugulidwa kwa BMW ndi Daimler-Benz. Patangotsala mphindi zochepa kuti voti ivote, ambiri omwe adagawana nawo adabwerera m'mbuyo pa chisankhocho.
Akuti mmodzi mwa amene anatsogolera zimenezi anali Herbert Quandt (pa chithunzi chosonyezedwa). Quandt, yemwe kumayambiriro kwa zokambiranazo ankakonda kugulitsa BMW, anasintha maganizo ake pamene ndondomekoyi ikupita patsogolo, akuwona momwe mabungwe amachitira komanso kusakhazikika kwa mizere yopangira. Kungakhale kutha kwa mtunduwo osati ngati wopanga magalimoto komanso ngati kampani.
Yankho la Quandt
Atasinkhasinkha kwambiri Herbert Quandt adachita zomwe ochepa amayembekezera. Mosiyana ndi malingaliro a mameneja ake, Quandt anayamba kuwonjezera kutenga nawo mbali mu likulu la BMW, kampani yosowa ndalama! Pamene mtengo wake unayandikira 50%, Herbert adagogoda pakhomo la boma la Bavaria kuti atseke mgwirizano womwe ungamulole kuti athetse kugula kwa BMW.
Chifukwa cha zitsimikizo za banki ndi ndalama zomwe Herbert adatha kugwirizana ndi banki - zotsatira za dzina labwino lomwe anali nalo mu "square" -, potsiriza panali likulu lofunikira kuti ayambe kupanga zitsanzo zatsopano.
Chifukwa chake adabadwa Neue Klasse (Kalasi Yatsopano), mitundu yomwe ingabwere kupanga maziko a BMW yomwe tikudziwa lero. Chitsanzo choyamba mu mawonekedwe atsopanowa chikanakhala BMW 1500, chomwe chinaperekedwa ku Frankfurt Motor Show mu 1961 - pasanathe zaka ziwiri kuchokera pamene bankirapuse.
BMW 1500 inalinso mtundu woyamba wa mtunduwo kukhala ndi "Hofmeister kink", chodulira chodziwika bwino pa chipilala cha C kapena D chopezeka mumitundu yonse ya BMW.
Kukwera kwa BMW (ndi ufumu wa banja la Quandt)
Zaka ziwiri pambuyo pa kukhazikitsidwa kwa 1500 Series, Series 1800. Pambuyo pake, mtundu wa Bavaria unapitirizabe kuwonjezera malonda pambuyo pa malonda.
Komabe, kwa zaka zambiri, Quandt anayamba decentralize kasamalidwe mtundu kwa munthu, mpaka 1969 anatenga chisankho chabwino (ndi kosatha) anakhudza tsogolo la BMW: kulemba ganyu Eberhard monga bwana wamkulu wa BMW von Kunheim.
Eberhard von Kunheim anali munthu yemwe adatenga BMW ngati mtundu wa generalist ndikuisintha kukhala mtundu wapamwamba womwe tikudziwa lero. Nthawi imeneyo Daimler-Benz sanayang'ane BMW ngati mtundu wopikisana naye, mukukumbukira? Eya, zinthu zasintha ndipo m'ma 80 adathamangira ataluza.
Herbert Quandt adzamwalira pa June 2, 1982, patatsala milungu itatu kuti akwanitse zaka 72. Kwa olowa m'malo ake adasiya ulemu waukulu, wopangidwa ndi magawo m'makampani akuluakulu aku Germany.
Masiku ano banja la Quandt likadali logawana nawo mu BMW. Ngati ndinu okonda mtundu wa Bavaria, ndi masomphenya ndi kulimba mtima kwa wamalonda amene muli ndi ngongole monga BMW M5 ndi BMW M3.
