Genesis akufuna kupikisana ndi mitundu yayikulu kwambiri. Ndi amodzi mwa kubetcha kwa Hyundai kwazaka zikubwerazi.
Genesis, dzina lomwe linkadziwika ndi zinthu zapamwamba za Hyundai, tsopano lizigwira ntchito ngati mtundu wake wodziyimira pawokha pagawo lapamwamba. Hyudai akufuna zitsanzo za Genesis m'tsogolomu kuti ziwonekere chifukwa cha machitidwe awo apamwamba, mapangidwe ndi zatsopano.Ndi mtundu watsopano umene njira zake zatsopano "zoyambira zatsopano", gulu la Hyundai lidzayambitsa zitsanzo zatsopano zisanu ndi chimodzi pofika chaka cha 2020 ndipo lidzapikisana ndi mitundu yapamwamba kwambiri, ndikupindula ndi kupambana kwake pamsika wapadziko lonse wamagalimoto omwe akukula mofulumira.
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Mitundu yatsopano ya Genesis ikufuna kupanga tanthauzo latsopano la mwanaalirenji lomwe lingapereke gawo latsopano lakuyenda kwamtsogolo, lokhazikika pa anthu. Kuti izi zitheke, mtunduwo udayang'ana mbali zinayi zofunika kwambiri: zatsopano zomwe zimayang'ana kwambiri pamunthu, kuchita bwino komanso moyenera, kukongola kwamasewera pamapangidwe komanso luso lamakasitomala, popanda zovuta.
Tidapanga mtundu watsopano wa Genesis uwu ndikungoyang'ana kwambiri makasitomala athu omwe akufunafuna zomwe akumana nazo mwanzeru zomwe zimapulumutsa nthawi ndi khama, ndi zatsopano zomwe zimakulitsa kukhutitsidwa. Mtundu wa Genesis ukwaniritsa zoyembekeza izi, kukhala mtsogoleri wamsika kudzera munjira yathu yotsatsira anthu. ” Euisun Chung, Wachiwiri kwa Purezidenti wa Hyundai Motor.
Pofuna kusintha zinthu, a Hyundai adapanga Genesis ndi kamangidwe kake kosiyana, chizindikiro chatsopano, mapangidwe a mayina azinthu komanso ntchito zabwino kwa makasitomala. Chizindikiro chatsopanocho chidzakonzedwanso kuchokera ku mtundu womwe ukugwiritsidwa ntchito pano. Ponena za mayina, mtunduwo utenga mawonekedwe atsopano a zilembo za alphanumeric. Zitsanzo zamtsogolo zidzatchulidwa ndi chilembo 'G' chotsatiridwa ndi nambala (70, 80, 90, ndi zina), zoimira gawo lomwe iwo akukhalamo.
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Kuti apange mapangidwe apadera komanso osiyana a magalimoto atsopano amtundu wa Genesis, Hyundai adapanga Gawo lina la Design. Pakati pa 2016, Luc Donckerwolke, yemwe kale anali mkulu wa mapangidwe a Audi, Bentley, Lamborghini, Seat ndi Skoda, adzatsogolera gawo latsopanoli ndikuwonjezera udindo wa Design Center ku Hyundai Motor. Ntchito ya Design Division yatsopanoyi idzayang'aniridwa ndi a Peter Schreyer monga gawo la maudindo ake monga Purezidenti ndi Design Director (CDO) wa Hyundai Motor Group.Mpaka pano, mtundu wa Genesis unali wogulitsidwa m'misika monga Korea, China, North America ndi Middle East. Kuyambira pano, ifalikira ku Europe ndi misika ina.