Amakuru akomeye muminsi yashize ni ibihuha bivuga ko Apple itekereza gukora imodoka. Ndavuga ibihuha kuko bitaremezwa. Ariko yari inkuru yingenzi kuburyo yarohamye rwose mbere yo gusohora byatangiye gutangazwa kumurikagurisha ryabereye i Geneve.
Kuva kera bizwi ko Steve Jobs yashakaga ko ibicuruzwa bya Apple bikora urusobe rwibinyabuzima byatuma abakoresha barushaho gushingira kubicuruzwa byabo.
Nubwo ibihuha bitaremezwa, hari ibintu bitatu byingenzi byatumye bigaragara:
1. Apple ifite itsinda rikora mugutezimbere ikintu cyose kijyanye ninganda zimodoka. Hariho na societe zimwe aho ikirango cyagiranye amasezerano kandi hariho izina rya code kuri uyu mushinga ushoboka: Titan. Abasinyiye bikomeye barimo Steve Zadesky wahoze ari visi perezida wa Ford cyangwa Johann Jungwirth wahoze ari umuyobozi wa Mercedes-Benz Research & Development. Umwe mu bantu bicaye ku buyobozi bwa Apple nawe ari mu nama y'ubuyobozi ya Ferrari. Umuyobozi mukuru wa Tesla ubwe yiyemereye ko Apple yirukanye abakozi bayo, isezeranya ibihembo 250.000 by'amadolari ndetse no kongera umushahara 60%.
2. Ibisobanuro bijyanye n'imodoka bimaze kumenyekana. Gusunika bigomba kuba amashanyarazi kandi bishobora kuba minivani. “Minivan” hano ni uburyo bwo kuvuga - imiterere ya MPV niyo igenzurwa cyane namasosiyete ashaka guhindura imodoka, cyane cyane kubushobozi bwayo. Niba tugitekereza ko kimwe mubyagezweho mu ikoranabuhanga mu nganda z’imodoka ari ubwigenge bwigenga, imodoka igomba kuba icyumba kuruta cockpit. Kandi duhereye kubyo tuzi kurubu, iboneza rya hafi ni minivan.
3. Hanyuma, amafaranga. Hamwe nibisubizo byumwaka ushize, Apple irashobora gushora imari mugutezimbere imodoka. Kugira ngo turebe aho ibyo bishoboka, reka tuvuge ku mibare: ikiguzi cyo guteranya umurongo wo guterana ni hafi miliyari ebyiri z'amayero (Autoeuropa, muri Palmela, yatwaye miliyoni 1970). Uruganda rukora iphone rushobora kuboneka kuri miliyari 178 z'amayero.
Ariko, bamwe barashidikanya rwose ko Apple ishobora gukora imodoka. Ikintu cya hafi twabonye kuri ibi ni Tesla. Kwinjira k'uruganda rushya nka societe ya Cupertino byumvikana gusa iyo rushyigikiwe nudushya twikoranabuhanga hamwe nigishushanyo mbonera, ibice bikomeye byagize uruhare mugutsinda. Nibyo Tesla yakoze.
Ariko imibare iteganijwe ni nto cyane kubisosiyete nka Apple. Nkuko byasobanuwe hano muri iyi ngingo, usibye ingano ntoya, hari ninyungu. Tesla, muriki gihe, birakwiye kwibuka, arimo gutakaza amafaranga kandi bizaba bimeze kugeza muri 2020. Kurundi ruhande, ibyateganijwe kugaruka nabyo biri hasi cyane. Ni ukubera iki Apple yashora imari mubucuruzi buciriritse mugihe imenyereye ibicuruzwa byunguka byinshi kandi byunguka uko ibihe bigenda bisimburana?
Isosiyete isanzwe ifite ibicuruzwa mumirenge yimodoka: CarPlay. Kuva kera bizwi ko Steve Jobs yashakaga ko ibicuruzwa bya Apple bikora urusobe rwibinyabuzima byatuma abakoresha barushaho gushingira kubicuruzwa byabo. "Intambara" hamwe na Adobe, hamwe na Flash, yari imwe mumaso igaragara yiyi ngamba. iTunes yari igerageza (itsinze) kuyobora isoko yo gukuramo imiziki yemewe.
Imodoka iragenda izana sisitemu yo gukora mubindi bigo bifite uburambe mukoresha, nka Google na Microsoft. Iyi si yo ntambara Apple ishaka kugura?
Witondere kudukurikira kuri Facebook
Amashusho: Franc Grassi