Ku ya 28 Gicurasi, Nissan azerekana gahunda nshya yo kugarura no kwerekana impinduka mu ngamba zizagira ingaruka ku masoko menshi, nk'umugabane w'u Burayi.
Kuri ubu, amakuru azwi ava mumbere mumagambo yatangarije Reuters (hamwe n'ubumenyi butaziguye kuri gahunda). Gahunda yo gukira, nibiramuka byemejwe, izabona Nissan igabanuka cyane muburayi kandi bigakomera muri Amerika, Ubushinwa n'Ubuyapani.
Impamvu zituma twongera gutekereza ku kuba Nissan ku isi ahanini biterwa nigihe cyibibazo bikomeye byanyuzemo, nubwo icyorezo kitari "cyahagaritse" inganda zimodoka. Imyaka mike ishize iragoye cyane kubayapani bakora, bahanganye nibibazo mubice byinshi.
Usibye kugabanuka kw'igurisha, bityo, inyungu, ifatwa rya Carlos Ghosn mu mpera z'umwaka wa 2018 kubera ibirego by'imyitwarire mibi y'amafaranga byahungabanije urufatiro rwa Alliance Renault-Nissan-Mitsubishi maze hashyirwaho icyuho cy'ubuyobozi i Nissan.
Icyuho cyujujwe gusa na Makoto Uchida, watorewe kuba umuyobozi mukuru mu mpera za 2019, kugeza, nyuma gato, kandi nkaho ibyo bidahagije, bigomba guhangana nicyorezo (nacyo) cyazanye byose. inganda zitwara ibinyabiziga munsi yumuvuduko mwinshi.
Iyandikishe mu kanyamakuru kacu
Nubwo ibintu bitameze neza, Nissan isa nkaho yamaze gusobanura imirongo yingenzi ya gahunda yo kugarura ibintu, ijya muburyo bunyuranye no kwaguka gukabije kwakozwe mu myaka ya Carlos Ghosn. Ijambo ryibanze kuri gahunda nshya (kumyaka itatu iri imbere) , birasa, gushyira mu gaciro.
Gone ni ugukurikirana umugabane ku isoko, ingamba zatumye habaho ubukangurambaga bukabije, cyane cyane muri Amerika, byangiza inyungu ndetse bikanangiza isura. Ahubwo, icyibandwaho ubu ni kigufi, cyibanda kumasoko yingenzi, kugarura imiyoboro yabagabuzi, kuvugurura imyaka ishaje, no kongera guhana ibiciro kugirango ugarure inyungu, ibyinjira ninyungu.
Itangazo riva muri imwe mu nkomoko kuri ReutersIyi ntabwo ari gahunda yo kugabanya ibiciro gusa. Turimo tunonosora ibikorwa, dusubiranamo kandi duhindure ibikorwa byacu, dutera imbuto ejo hazaza.
Guhindura ingamba muburayi
Muri iyi gahunda nshya yo gukira, Uburayi ntibuzibagirana, ariko biragaragara ko butari bumwe mubyibanze. Nissan irashaka kwibanda ku masoko atatu y'ingenzi - Leta zunze ubumwe za Amerika, Ubushinwa n'Ubuyapani - aho amahirwe yo kugurisha no kunguka ari menshi.
Iyi ngingo yibanze kandi nuburyo bwo kugabanya amarushanwa hamwe n’abanyamuryango ba Alliance basigaye, aribo Renault i Burayi na Mitsubishi mu majyepfo y’iburasirazuba bwa Aziya. Kuba Nissan ihari isezeranya kuba bito, yibanda cyane kubintu bibiri by'ingenzi, Nissan Juke na Nissan Qashqai, icyitegererezo cyayo cyatsinze ku mugabane w'u Burayi.
Ingamba z’Uburayi, hamwe n’ibipimo byinshi kandi bigamije, ni kimwe n’uko uruganda rw’Abayapani “rutegura” ku yandi masoko, nka Burezili, Mexico, Ubuhinde, Indoneziya, Maleziya, Afurika y'Epfo, Uburusiya n'Uburasirazuba bwo hagati. Birumvikana, hamwe nizindi ngero zihuza neza na buri soko.
Ibi bishobora gusobanura iki kuri Nissan yu Burayi mu myaka iri imbere? Reka ibitekerezo bitangire…
Urebye kwibanda ku kwambukiranya imipaka, Juke na Qashqai (ibisekuru bishya muri 2021) biremewe. Ariko izindi moderi zishobora kuzimira mugihe giciriritse.
Muri byo, Nissan Micra, yatejwe imbere n'Uburayi mu bitekerezo kandi ikorerwa mu Bufaransa, ni yo isa nkaho ifite ibyago byinshi byo kutagira umusimbura. X-Trail nshya, iherutse "gufatwa" muguhaguruka kwamashusho, ukurikije aya majyambere mashya, nayo ntishobora kugera kuri "Umugabane wa Kera".
Haracyari ugushidikanya guhoraho cyangwa gutangiza izindi moderi. Nibihe bigana ibibabi bya Nissan? Ese Arya, amashanyarazi mashya, azagera i Burayi? Numusimbuzi umaze kwemezwa kuri 370Z, bizatugeraho? Na GT-R “monster”? Ndetse n'ikamyo yo mu bwoko bwa Navara isa nkaho ibangamiwe no kuva ku isoko ry’iburayi.
Ku ya 28 Gicurasi, rwose hazaba hari byinshi byemeza.
Inkomoko: Reuters, Ikinyamakuru L'Automobile.