Kazoza ka Mercedes-Benz. Guhitamo tramari na subbrands AMG, Maybach na G.

Anonim

Mu cyiciro aho inganda zitwara ibinyabiziga “zihura”, icyarimwe, ingaruka zicyorezo nicyiciro cyimpinduka zimbitse hamwe n'amashanyarazi yimodoka, the Gahunda nshya ya Mercedes-Benz igaragara nk "ikarita" igamije kuyobora iherezo ryikirango cyubudage mugihe cya vuba.

Uyu munsi washyizwe ahagaragara, iyi gahunda ntabwo yemeza gusa ubwitange bwa Mercedes-Benz mu bijyanye n’amashanyarazi y’urwego rwayo, ahubwo inamenyekanisha ingamba zinyuzamo ikirango kigamije kongera umwanya wacyo nk'ikirangantego cyiza, kwagura imishinga yacyo y'icyitegererezo, cyane cyane, kwiyongera inyungu.

Kuva kumurongo mushya kugeza kwiyemeza gukomeye kubirango byayo, uzi amakuru arambuye kuri gahunda nshya ya Mercedes-Benz.

Gahunda ya Mercedes-Benz
Uhereye ibumoso ugana iburyo: Harald Wilhelm, CFO ya Mercedes-Benz AG; Ola Källenius, umuyobozi mukuru wa Mercedes-Benz AG na Markus Schäfer, COO wa Mercedes-Benz AG.

Gutsindira abakiriya bashya niyo ntego

Imwe mu ntego nyamukuru zingamba nshya za Mercedes-Benz nugutsindira abakiriya bashya kandi kubikora ibi ikirango cyubudage gifite gahunda yoroshye: guteza imbere ibicuruzwa byayo.

Iyandikishe mu kanyamakuru kacu

Rero, usibye ibyamamare bizwi cyane bya Mercedes-AMG na Mercedes-Maybach, intego ni ukuzamura sub-marike yerekana amashanyarazi EQ no gukora "G" sub-marike nkuko izina ribigaragaza, izaba ifite ishusho Mercedes-Benz kurwego rwayo G.

Hamwe niyi ngamba nshya, turatangaza ko twiyemeje neza amashanyarazi yose yibicuruzwa byacu.

Ola Källenius, Umuyobozi w'Inama y'Ubutegetsi ya Daimler AG na Mercedes-Benz AG.

Ibice bitandukanye, intego zitandukanye

guhera Mercedes-AMG , gahunda ni, mbere ya byose, gutangira kare nka 2021 hamwe n'amashanyarazi murwego rwayo. Muri icyo gihe, gahunda nshya ya Mercedes-Benz irahamagarira Mercedes-AMG kurushaho kubyaza umusaruro intsinzi yabonye muri Formula 1.

Naho i Mercedes-Maybach , igomba gushaka gukoresha amahirwe yisi yose (nkisoko ryubushinwa rikeneye moderi nziza). Kubwibyo, marike-marike azabona intera yikubye kabiri, kandi amashanyarazi nayo aremezwa.

Gahunda ya Mercedes-Benz
Ku muyobozi mukuru wa Mercedes-Benz AG, intego igomba kuba iyo kongera inyungu.

Ibicuruzwa bishya bya "G" bifashisha ibyifuzo byinshi jeep yikigereranyo ikomeza kumenya (kuva 1979, ibice bigera ku bihumbi 400 bimaze kugurishwa), kandi byemejwe gusa ko bizanagaragaramo amashanyarazi.

Hanyuma, kubijyanye nibishobora kuba bigezweho muri Mercedes-Benz-marike ,. EQ , beto ni ugufata abantu bashya tubikesha ishoramari mu ikoranabuhanga no guteza imbere imiterere ishingiye ku mashanyarazi yihariye.

EQS munzira, ariko haribindi

Tuvuze amashanyarazi yihariye, ntibishoboka kuvuga kuri ibi na gahunda nshya ya Mercedes-Benz utabanje gukemura ikibazo gishya cya Mercedes-Benz EQS.

Bimaze kugera mu cyiciro cya nyuma cyo kugerageza, Mercedes-Benz EQS igomba kugera ku isoko mu 2021 ikazatangira urubuga rwabigenewe, EVA (Ubwubatsi bw’amashanyarazi). Usibye EQS, iyi platform izanatangiza EQS SUV, EQE (byombi biteganijwe ko izagera muri 2022) ndetse na SUV ya EQE.

Gahunda ya Mercedes-Benz
EQS izahuzwa nizindi moderi eshatu zakozwe zishingiye kumurongo wacyo: sedan na SUV ebyiri.

Usibye izo moderi, amashanyarazi ya Mercedes-Benz azanashingira ku moderi ziciriritse nka EQA na EQB, ziteganijwe kuhagera muri 2021.

Izi moderi zose nshya zizinjira muri Mercedes-Benz EQC na EQV zimaze kugurishwa muri Mercedes-Benz 'amashanyarazi 100%.

Na none kandi bijyanye na gahunda nshya ya Mercedes-Benz, ikirango cyubudage kirimo gukora urubuga rwa kabiri rwihariye rwerekana amashanyarazi. Kugenwa na MMA (Mercedes-Benz Modular Architecture), izakora nk'ishingiro ryoroheje cyangwa rito.

Gahunda ya Mercedes-Benz
Usibye urubuga rwa EQS, Mercedes-Benz irimo gukora urundi rubuga rwihariye rwamashanyarazi.

Porogaramu nayo ni beti

Usibye imiterere mishya y’amashanyarazi 100%, guhitamo ibicuruzwa bito ndetse no guteganya kugabanya ibiciro byagenwe muri 2025 hejuru ya 20% ugereranije na 2019, gahunda nshya ya Mercedes-Benz nayo igamije gushora imari muri software ku binyabiziga.

Kuri Mercedes-Benz, duharanira ntakindi uretse ubuyobozi mubakora imashini zikoresha amashanyarazi na software kumodoka.

Markus Schäfer, umwe mu bagize akanama gashinzwe imiyoborere ya Daimler AG na Mercedes-Benz AG, ushinzwe ubushakashatsi mu matsinda ya Daimler hamwe n’imodoka za Mercedes-Benz COO.

Kubera iyo mpamvu, ikirango cyubudage cyamenyesheje sisitemu y'imikorere ya MB.OS. Byatunganijwe na Mercedes-Benz ubwayo, ibi bizafasha ikirango guhuza igenzura rya sisitemu zitandukanye za moderi zayo kimwe nintera ikoreshwa nabaguzi.

Biteganijwe gusohoka muri 2024, iyi software yihariye nayo itanga amakuru menshi kandi ikazatezwa imbere hagamijwe gushyiraho ubukungu bwikigereranyo cyemerera kugabanya ibiciro neza.

Soma byinshi