Ryashyizwe ahagaragara mu 2009, Rolls-Royce Ghost ibaye icyitegererezo cyatsinze amateka mumateka yicyamamare (kandi yihariye).
Ukizirikana ibi, ukuza kw'igisekuru cya kabiri cy'icyitegererezo ni ingenzi cyane kuri Rolls-Royce, niyo mpamvu ikirango cy'Ubwongereza cyafashe icyemezo cyo kubiteganya binyuze kuri teaser… ibaruwa ifunguye yanditswe n'umuyobozi mukuru, Torsten Müller-Otvös .
Kubijyanye na teaser, iyi irateganya bike kurenza ibintu nyamukuru bya Rolls-Royce Ghost igiye kuza, ukurikije ishusho yasohotse, ntigomba gutandukana cyane nubu.
Ni iki twakwitega kuri Roho nshya?
Kubwibyo, ni mu ibaruwa ifunguye yanditswe na Torsten Müller-Otvös dusangamo amakuru menshi yerekeye moderi nshya. Ibi bitangirana no gusobanura impamvu Ghost igenda neza kandi ikerekana ko abakiriya bashaka igishushanyo cya "ndetse na minimalist".
Iyandikishe mu kanyamakuru kacu
Dufatiye kuri iki cyifuzo, Rolls-Royce Ghost nshya igomba kuba, nkuko byatangajwe n’umuyobozi mukuru w’ikimenyetso, urugero rw’igitekerezo cya "post-opulence", gihura n’isoko "ryerekeza ku bintu byiza byishimira kugabanuka no kubuza ibintu".
Nubwo bimeze bityo ariko, Torsten Müller-Otvös yerekana ko, nubwo iki gitekerezo gito cyane, imideli yerekana ibicuruzwa izakomeza gutera imbaraga no kwerekana "imyumvire yikinamico nubumaji".
Hanyuma, muri iyi baruwa ifunguye yanditswe numuyobozi mukuru wa Rolls-Royce twiga ko igisekuru cya kabiri cyicyitegererezo cyiza cyane kizakoresha uburyo bushya bwa aluminiyumu yamaze gukoreshwa na Phantom na Cullinan, kuba ibice byonyine bisangirwa nababanjirije uzwi cyane "Umwuka wa Ecstasy" hamwe n um umutaka.