Herbert Quandt: Umugabo wahagaritse Mercedes Kugura BMW

Anonim

Igihe cyintambara nyuma yintambara cyari igihe cy’imivurungano ku nganda z’imodoka z’Abadage. Imbaraga zintambara zasize igihugu kumavi, imirongo yumusaruro itagikoreshwa no guteza imbere imiterere mishya yarahagaritswe.

Ni muri urwo rwego, BMW yari imwe mu marango yababajwe cyane. Nubwo 502 Series iracyafite ubuhanga mubuhanga kandi umuhanda wa 507 ukomeje gutuma abaguzi benshi barota, umusaruro ntiwari uhagije kandi umuhanda wa 507 wabuze amafaranga. Imodoka zonyine zatumaga Bavarian Motor Works yaka umuriro mu mpera za 1950 ni Isetta nto na 700.

Ikirimi ko muri 1959 cyari hafi yo kuzimya. Nubwo abajenjeri n'abashushanya ibicuruzwa bari bamaze gutegura moderi nshya, ikirango nticyabuze ubwishingizi hamwe ningwate zisabwa nababitanga kugirango bateze imbere umusaruro.

bmw-isetta

Guhomba byari byegereje. Imbere yo kwangirika kwa BMW, uruganda rukora imodoka nini mu Budage icyo gihe, Daimler-Benz, yatekereje cyane kugura ikirango.

Igitero na arch-bahanganye ba Stuttgart

Ntabwo byari bigamije kugerageza gukuraho amarushanwa - bitaribyo kuko icyo gihe BMW ntiyari ibangamiye Mercedes-Benz. Gahunda yari iyo guhindura BMW mu gutanga ibice bya Daimler-Benz.

Mu gihe abahawe inguzanyo bahoraga bakomanga ku rugi kandi akanama gashinzwe imirimo kashyira igitutu ku kirango kubera uko ibintu byifashe ku murongo, Hans Feith, umuyobozi w’inama y'ubutegetsi ya BMW, yahuye n’abanyamigabane. Imwe muri ebyiri: yaba yatangaje ko yahombye cyangwa yemeye icyifuzo cya ba-bahanganye ba Stuttgart.

Herbert Quandt
Ubucuruzi ni ubucuruzi.

Tutifuje gukekeranya kuri Hans Feith, twakagombye kumenya ko "kubwamahirwe" Feith yari ahagarariye Banki ya Deutsche Bank, kandi ko "kubwamahirwe" (x2) Deutsche Bank yari umwe mubagurijwe na BMW. Kandi ngo "kubwamahirwe" (x3), Banki ya Deutsche yari umwe mubashoramari bakomeye ba Daimler-Benz. Amahirwe gusa, birumvikana ...

BMW 700 - umurongo wo gukora

Ku ya 9 Ukuboza 1959, yari yegeranye cyane (bike cyane) kuruta i Ubuyobozi bwa BMW bwanze kugura BMW na Daimler-Benz. Iminota mike mbere yo gutora, ubwinshi bwabanyamigabane bwasubiye inyuma ku cyemezo.

Bavuga ko umwe mubashinzwe kuyobora ari Herbert Quandt (mumashusho yagaragaye). Quandt, mu ntangiriro yimishyikirano yashyigikiye kugurisha BMW, yahinduye imitekerereze uko inzira igenda itera imbere, yibonera uko amashyirahamwe yabyitwayemo ndetse n’imivurungano ituruka ku murongo w’ibikorwa. Byaba impera yikimenyetso ntabwo ari uruganda rukora imodoka gusa ahubwo nkisosiyete.

Igisubizo cya Quandt

Nyuma yo gutekereza cyane kuri Herbert Quandt yakoze ibyo bake bari biteze. Bitandukanye n'ibyifuzo by'abayobozi be, Quandt yatangiye kongera uruhare rwe mumurwa mukuru wa BMW, isosiyete yahombye! Igihe imigabane ye yegereye 50%, Herbert yagiye gukomanga ku rugi rwa leta ya Bavariya kugira ngo arangize amasezerano amwemerera kugura BMW.

Bitewe n'ingwate ya banki n'inkunga yatanzwe na Herbert yashoboye kumvikana na banki - ibisubizo by'izina ryiza yari afite muri «kare» -, amaherezo habaye igishoro gikenewe kugirango dutangire gukora ibicuruzwa bishya.

Nguko uko havutse Neue Klasse (Icyiciro gishya), moderi ziza gukora ishingiro rya BMW tuzi uyumunsi. Icyitegererezo cya mbere muri iyi nyanja nshya cyaba BMW 1500, cyerekanwe mu imurikagurisha ry’imodoka ryabereye i Frankfurt mu 1961 - hashize igihe kitageze ku myaka ibiri ishize ihomba.

BMW 1500
BMW 1500

BMW 1500 niyo yari moderi yambere yerekana ikiranga "Hofmeister kink", icyamamare kizwi ku nkingi ya C cyangwa D kiboneka muri moderi zose za BMW.

Kuzamuka kwa BMW (hamwe nubwami bwumuryango wa Quandt)

Nyuma yimyaka ibiri itangijwe ryuruhererekane rwa 1500, Urutonde rwa 1800 rwashyizwe ahagaragara.Nyuma, ikirango cya Bavariya cyakomeje kongera ibicuruzwa nyuma yo kugurisha.

Ariko, uko imyaka yagiye ihita, Quandt yatangiye kwegereza ubuyobozi ubuyobozi bw'ikimenyetso ku muntu, kugeza mu 1969 yafashe ikindi cyemezo cyiza (kandi iteka ryose) cyagize ingaruka kuri BMW: guha akazi injeniyeri Eberhard nk'umuyobozi mukuru wa BMW von Kunheim.

Eberhard von Kunheim niwe mugabo wafashe BMW nkikirangantego rusange akayihindura ikirango cya premium tuzi uyumunsi. Icyo gihe Daimler-Benz ntiyarebaga BMW nk'ikirango gihanganye, ibuka? Nibyiza, ibintu byarahindutse kandi muri za 80 bagombaga no kwiruka nyuma yo gutakaza.

Herbert Quandt yari gupfa ku ya 2 Kamena 1982, hasigaye ibyumweru bitatu ngo yujuje imyaka 72. Abamuzunguye yasize umutungo ukomeye, ugizwe n'imigabane muri bimwe mubigo bikomeye byo mubudage.

Uyu munsi umuryango wa Quandt ukomeje kuba umunyamigabane muri BMW. Niba uri umufana wikirango cya Bavariya, ni icyerekezo nubutwari byu mucuruzi ugomba kwishyura moderi nka BMW M5 na BMW M3.

Ibisekuruza byose bya BMW M3

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