BMW igiye kwuzuza isoko nigitero cyayo kinini cyibasiwe mumyaka ibiri gusa. Muri rusange hazaba moderi 40 zizerekanwa.
Niba muminsi mike ishize twavugaga kugabanya moderi zimwe (nini) za BMW na Mercedes-Benz, ubu bimaze kumenyekana ko ikirango cya Bavarian cyitegura gushyira ahagaragara moderi 40 mumyaka ibiri gusa.
Ubwenge bwihishe inyuma yibi schizofrenia biroroshye: ibyinshi muri moderi 40 byatangajwe, birashoboka, gusimbuza moderi zimaze kugurishwa. Nubwo BMW kuri ubu ifite intera nini cyane, izakomeza kwiyongera mugihe cya vuba, kuko tutarabona moderi zateguwe kandi zatangajwe ziza.
Turashobora kubona ibi bibabaje nkigisubizo cyo kugabanuka kwinyungu yibicuruzwa muri 2016 no gutakaza ikamba rya premium builder yagurishijwe cyane kwisi yose. Ariko aya magambo yanyuma arasobanurwa mubisobanuro bitandukanye. Ku ruhande rumwe, Mercedes-Benz avuga ko yabaye umuyobozi mu 2016, yimura BMW, ni ukuri. Kurundi ruhande, iyo turebye ibisubizo kumatsinda, BMW iguma imbere, ihuza Mini na Rolls-Royce kuri konti.
Tutitaye kubitekerezo, intego yibyo bisabwa ntabwo ari ukongera ibicuruzwa gusa, ahubwo ni ukugarura inyungu. Kugira ngo ibyo bishoboke, intego yibanze muri biennium ya 2017-18 izerekanwa kuri moderi nini na SUV, aho usanga marike ishimishije.
Ni ayahe makuru aje?
Moderi 40 zirimo ibirango byose byitsinda kandi zirimo moderi nshya nuburyo butandukanye bwa moderi zihari. Intangiriro yiki "gitero" yatangiranye no kugera kumasoko mashya ya BMW 5 Series na 5 Series Touring.
Mubintu bishya rwose, BMW X2 (BMW X2 Concepts mumashusho) hamwe na BMW X7 nini iragaragara, izatanga umwanya munini kumurongo wa gatatu wintebe ugereranije na X5. Huge, ndetse nini cyane, izaba ibyifuzo bya Rolls-Royce: Cullinan, SUV itigeze ibaho yerekana ikirango cyiza cyo mu Bwongereza, hamwe nuwasimbuye Phantom.
Mubyerekeranye nibyifuzo bya siporo tuzabona uzasimbura Z4. Umuhanda wumuhanda nigisubizo cyubufatanye hagati ya BMW na Toyota (izamenyekanisha Supra nshya). Kutareka insanganyamatsiko yumuhanda, i8 Spyder amaherezo izamenyekana muburyo bwayo.
SI UKUBURA: Nawe wari uyu mwana
Tuzamutse mu nzego nkeya, vuba aha tuzabona kugaruka kwa 8.Icyitegererezo gishya kizaba kimwe mubikorwa byo kurushaho kwiyemeza kwinezeza, nyuma y'ibisubizo bitatangaje bya serivise nshya ya BMW 7 ugereranije na Mercedes-Benz S- Icyiciro. Kuri ubu byemejwe gusa verisiyo ya coupe, ariko ihinduka igomba kuyuzuza.Twarangije nkuko twatangiye, ni ukuvuga hamwe na SUV ebyiri. Nyuma yuyu mwaka, tuzahura nabasimbuye X3 na X5, dushimangire kuri X3, igomba kwakira verisiyo ya M itarigeze ibaho, tuzirikana prototypes zafashwe amashusho zabonywe i Nürburgring.