Nyuma yimyaka 88 yinjiye muri igihangange rusange cyabanyamerika General Motors, Opel izaba ifite imvugo isobanutse yigifaransa, nkigice cya PSA. Itsinda aho ibirango bya Peugeot, Citröen, DS na Free 2 bimuka birahari (gutanga serivise zigendanwa).
Aya masezerano afite agaciro ka miliyari 2.2 z'amayero, bituma PSA itsinda rya kabiri mu modoka z’imodoka z’i Burayi, inyuma ya Volkswagen Group, umugabane wa 17.7%. Ubu hamwe nibirango bitandatu, ubwinshi bwimodoka yagurishijwe na Grupo PSA biteganijwe ko iziyongera hafi miliyoni 1.2.
Kuri PSA, igomba kuzana inyungu nini mubukungu bwikigereranyo hamwe no guhuza, kugura, gukora, ubushakashatsi niterambere. Cyane cyane mugutezimbere ibinyabiziga byigenga hamwe nigisekuru gishya cya powertrain, aho ibiciro bishobora kugabanywa hejuru yimodoka nyinshi.
Iyobowe na Carlos Tavares, PSA yizeye kuzigama buri mwaka kuzigama miliyari 1.7 z'amayero mu 2026. Igice kinini cy'ayo mafaranga kigomba kugerwaho muri 2020. Muri gahunda harimo kuvugurura Opel nk'uko byagenze kuri PSA.
Twibutse ko Carlos Tavares, igihe yatangiraga hejuru ya PSA, yasanze isosiyete iri hafi guhomba, ikurikirwa no gutabara leta no kugurisha igice Dongfeng. Kugeza ubu, ayoboye, PSA yunguka kandi igera ku nyungu zanditse. Mu buryo nk'ubwo, PSA iteganya ko Opel / Vauxhall igera ku ntera ya 2% muri 2020 na 6% muri 2026, hamwe n’inyungu ziva mu 2020.
Ikibazo gishobora kugorana. Opel yakusanyije igihombo kuva mu ntangiriro z'ikinyejana kingana na miliyari 20 z'amayero. Kugabanuka kw'ibiciro biri hafi bishobora gusobanura ibyemezo bikomeye nko gufunga ibihingwa no kwirukanwa. Hamwe no kugura Opel, Itsinda rya PSA ubu rifite ibice 28 byabyara umusaruro mubihugu icyenda byu Burayi.
Nyampinga wiburayi - kora nyampinga wiburayi
Noneho ko ikirango cyubudage kiri murwego rwitsinda, Carlos Tavares afite intego yo gushinga itsinda ryaba nyampinga wiburayi. Hagati yo kugabanya amafaranga no guhuza ibiciro byiterambere, Carlos Tavares arashaka kandi kumenya ubushakashatsi bwikimenyetso cyubudage. Imwe mu ntego ni ukuzamura imikorere yitsinda ryisi yose kumasoko adashaka kubona ikirango cyigifaransa.
Ayandi mahirwe arakinguye kuri PSA, nayo ibona amahirwe yo kwaguka kwa Opel kurenga imbibi zumugabane wu Burayi. Kujyana ikirango ku isoko yo muri Amerika ya ruguru nimwe mubishoboka.
Nyuma yamasezerano yambere muri 2012 yo guteza imbere icyitegererezo, amaherezo tuzabona icyitegererezo cyambere cyuzuye i Geneve. Opel Crossland X, umusimbura wa Meriva, akoresha variant ya Citroen C3. Muri 2017 kandi, tugomba kumenya Grandland X, SUV ijyanye na Peugeot 3008. Duhereye kuri aya masezerano yambere, hazavuka imodoka yubucuruzi yoroheje.
Ni iherezo rya Opel muri GM, ariko igihangange cyabanyamerika kizakomeza gufatanya na PSA. Hashyizweho amasezerano yo gukomeza gutanga ibinyabiziga byihariye bya Australiya Holden na Buick y'Abanyamerika. GM na PSA biteganijwe kandi ko bazakomeza gufatanya mugutezimbere sisitemu yo gukwirakwiza amashanyarazi, kandi birashoboka, PSA ishobora kubona uburyo bwo gukoresha lisansi ivuye mubufatanye bwa GM na Honda.