Ingorane zikomeje kugaragara ku isoko ry’iburayi na Opel mu ngorane, byatumye GM ifata icyemezo cyo gukura Chevrolet ku isoko ry’iburayi, cyane cyane mu muryango w’ubumwe bw’ibihugu by’Uburayi, mu mpera za 2015.
Amakuru aratemba nka bombe! Mu myaka myinshi twaganiriye kubyerekeye icyo gukora na Opel, igisubizo cyabaye igitambo cya Chevrolet ku isoko ry’Uburayi, yibanda cyane ku kirango cy’Ubudage nka Stephen Girsky, visi perezida wa General Motors, agira ati: “Twizeye cyane ibirango Opel na Vauxhall muburayi. Turimo kwibanda ku mutungo wacu ku mugabane wa Afurika. ”
Chevrolet ifite umugabane wa 1% kumasoko yuburayi, kandi imyaka mike ishize ntabwo yoroshye kuriki kirango, mubucuruzi ndetse nubukungu. Urutonde rwa Chevrolet rugenda runyura muri Spark, Aveo na Cruze, hamwe na Trax, Captiva na Volt bifite aho bihurira na Opel's Mokka, Antara na Ampera.
Gusohoka ku isoko ry’iburayi bizemerera kandi Chevrolet kwibanda ku masoko yunguka menshi kandi afite amahirwe menshi yo kuzamuka, nk'Uburusiya na Koreya y'Epfo (aho usanga ibyinshi mu bicuruzwa byayo bikorerwa), mu gutanga umusaruro neza. Moderi aho ibi bisabwa.
Kubafite moderi ya Chevrolet, GM yemeza serivisi zo kubungabunga nta gihe ntarengwa cyagenwe no gutanga ibice muyindi myaka 10 uhereye umunsi wasohotse ku isoko, kubwibyo rero, ntampamvu yo gutabaza cyangwa kutizera ba nyirayo. Hazabaho kandi inzira yinzibacyuho kubacuruzi ba Opel na Vauxhall kugirango bashake inshingano za serivisi za Chevrolet nyuma yo kugurisha, kuburyo ntamukiriya wumva itandukaniro mugutunganya no gutanga imodoka zabo.
Niba kugenda kwa Chevrolet bizaha Opel na Vauxhall umwanya ukenewe wo gukura no kongera inyungu zabo, gusa umwanya uzabivuga, kuko ntihabuze abanywanyi biteguye gukuramo uyu mugabane wa 1% mubirango byabanyamerika.
Nubwo bimeze bityo, GM yemeza ko isoko ryaba moderi yihariye nka Chevrolet Camaro cyangwa Corvette, nuburyo izabikora itarasobanurwa.