Alfa Romeo, Seat, Audi neVolkswagen ingori mienzaniso mishoma yemhando iyo Walter de Silva akachinja zvachose. Basa rekudzoreredza remumwe weakanyanya kukosha vagadziri muindasitiri yemotokari.
Pakupera kwemwedzi uno Walter de Silva achasiya basa sedhizaini director weVolkswagen Group. Chiziviso chakatora indasitiri yemotokari nekushamisika, uye izvo zvinouya pasina zvikonzero zvechisarudzo ichi chikangoerekana chapihwa - makuhwa ane chekuita nekusiya basa kwake akawanda, kwete nekuti Walter de Silva achangosvika zera rekurega basa munaFebruary gore rinouya.
Yakanga iri nekuda kwekunyomba kwedhiziri? Aive hurongwa hwekuchengetedza mubhadharo kuVW Group (madhipatimendi ekugadzira aisanganisirwa) akadzinga Walter da Silva? Chigaro chawasiya chisina munhu chichazadzwa zvakare here? Ichokwadi kuti hapana zvisingadzoreki, asi hazvizove nyore kuwana mumwe munhu anokwanisa kutsiva murume aive, panguva imwe chete, ane mutoro wekugadzirwa kwemhando dzese dzeimwe yemapoka makuru emaindasitiri munyika.
Hazvibviri kutarisisa basa remakore makumi mana nematatu mune mashoma endima. Zvinotonyanya kuoma kana basa rake rakakura richisanganisira kugadzira mota, maindasitiri uye mukati - Basa raWalter de Silva raive bhuku rine musana wakakora. Izvo zvakati, gara neinogoneka pfupiso yebasa rake refu, yakatarisana nebasa rake muindasitiri yemotokari.
Basa rinoratidzwa nekubudirira
Walter de Silva akaberekerwa kuItaly muna 1951, uye akatanga basa rake paFiat Style Center muna 1972, achibva muna 1975 paStudio R. Bonetto, kwaakashanda munzvimbo yekugadzira mukati. Muna 1979, akatora chinzvimbo chemukuru wemaindasitiri nemotokari dhizaini kuI.DeA uye akaramba aripo kusvika 1986, uko, mushure menguva pfupi paTrussardi Design Milano, akafunga mabasa emugadziri kuAlfa Romeo.
"Chimwe chezvinhu zvakakosha zvekuonekwa kweAudi yaive yekunyora kwake: iyo single-frame grille ( furemu imwe chete)”
Sedhizaini dhizaini werudzi rweItaly, akatungamira uye akabvumidza kuvandudzwa kwezvikumbiro zvemhando dzakasiyana siyana. Zvakanga zvakadaro ne155, naErcole Spada (I.De.A), ine inonakidza 145, neanokakavara Chris Bangle uye inoguma neGTV uye Spider naPininfarina.
Zvakanga zviri kuburikidza neruoko rwake kuti Alfa Romeo akasvika pakuziva imwe yenguva dzayo dzakanakisa (kana isiri iyo yakanakisa…) yenhoroondo yayo ichangoburwa, payakazivisa kwatiri muna 1997 iyo piu bello Alfa Romeo 156.
Yakanga iri kutanga kwenguva itsva yekuona yeItaly brand. Alfa Romeo akasiya geometric, flat and creased style yainge yaperekedza brand kwemakore akawanda, ndokuitsiva nemutauro wakanyanya uye wakanatswa - fusing elegance uye dynamism nenzira yakabatana uye inowirirana, yakafuridzirwa nemareferensi kubva kuma50s uye 60s, saGiulietta naGiulia.
KUSATI KUSHAIKWA: Tichine nguva yakareba yekumirira anotsiva Nissan GT-R R35…
Kubva panguva ino zvakare tora iyo Alfa Romeo 166 uye 147 - kunyangwe aya mamodheru akatengeswa panguva iyo Walter de Silva akange atosiya Alfa Romeo ndokuenda kuSeat muna 1998, pakukoka kwaFerdinand Piech.
Kukokwa kwakabva kuchishuwo cheVolkswagen chekushandura rudzi rweSpanish kuita rudzi rweVolkswagen Alfa Romeo: mhando ine simba, ine mukurumbira mutambo asi panguva imwe cheteyo generalist. Nokuda kweizvi, hapana chinhu chiri nani pane "kuba" mugadziri akawana izvi kubva kuItaly brand.
Walter de Silva akateerera. Iyo benchmark Salsa pfungwa mugore ra2000 yaizoshanda sechiratidzo chekuratidzira kune ramangwana Zvigaro. Nehurombo, pakanga paine kushomeka kwemamodheru akasimbisa iyi sportier vein yakanangana neiyo brand. Hutsva hutsva, hune simba uye hwechiLatin hwakatangwa naSalsa hwaizoita kuti pave nemotokari dzehunhu hunoshanda uye hunozivikanwa, hwakadai seAltea kana Leon.
"Basa refu, rakapfuma uye rinoshamisa, rakatora makore anodarika makumi mana, rakaita kuti agamuchire Compasso d'Oro ine mukurumbira muna 2011"
Kutaura nezvazvo, isu hatisati taregerera Volkswagen Boka nekusafambisa iyo inonakidza Tango kumutsara wekugadzira. Zvingadai zvakabudirira:
Muna 2002 Walter de Silva akakwidziridzwa kuita dhizaini dhizaini mune yainzi panguva iyoyo boka reAudi, raisanganisira Audi, Seat uye Lamborghini.
Chimwe chezvinhu zvakakosha zvekuonekwa kweAudi kwakagadzirwa naye: iyo imwechete furemu grille, iyo yakakonzerwa nekusanganiswa kweiyo yepamusoro uye yepasi grille kuita chinhu chimwe chete. Hunhu uhu, hunoenderera mberi nanhasi, hwakapa iyo Ingolstadt brand iyo yakasimba, isingaperi uye inoshamisa dhizaini chinhu chayakashaya.
Mienzaniso yakadai sa2005 Audi A6, yekutanga Q7, chizvarwa chechipiri cheTT, Audi R8 uye Audi A5, iyo yekupedzisira yaitaurwa naDe Silva senyanzvi yake, yakabudawo kubva kune unyanzvi hwake panguva ino. Muna 2007, Martin Winterkorn anotora chigaro chemutungamiri weboka reVolkswagen, mushure mekutungamira Audi, uye anoenda naye Walter de Silva, uyo anokwidziridzwa kuita mutungamiriri weboka rose.
Kubva ipapo, basa rake rakanangana nekugadzira nekugadzirisa tsika uye nzira yekugadzira yakajairwa kuboka rose, kuvimbisa kuzvimiririra kwekugadzira kune vese. Pasinei nekushambadza kwekuzvimiririra kwekugadzira, pasi pebaton yaWalter de Silva mhedzisiro yaive iri kukura uye nekushoropodzwa aesthetic convergence yeese mamodheru, kunyanya mavhoriyamu mabhureki: Volkswagen, Audi, Seat uye Skoda.
Zvisinei nezvimwe zvakasiyana zvinoonekwa, zvivakwa zvinoonekwa zvinoita kunge zvakajairwa: kutsvinda kwakachena - mune dzimwe nguva kunorerekera kuminimalism uye kupesvedzerwa nekugadzirwa kwechigadzirwa -, nzvimbo dzinoita kunge dzakati sandarara uye dzakanyatsoganhurwa, dzakapindirana nemutsara mumwechete kana maviri akanyatso cherechedzwa, akawedzera zvinhu zvinotsanangurwa nemacontours akatwasuka, ane ma vertices anobuda zvakanaka.
Rondedzero yemamodheru nemafungiro anga akakura kubva paakatora basa rekutarisa dhizaini yeboka, asi mhando dzakadai seVolkswagen Gorofu 7 kana Volkswagen kumusoro!, Lamborghini Aventador kana Audi Prologue inomira pachena, iyo yakazivisa mutauro mutsva werudzi. vamwe.
Gore rino, munaSeptember, akatora mutungamiri weItaldesign (yakawanikwa naAudi mu2010), mushure mekubva kamwe kamwe kwemuvambi Giorgetto Giugiaro nemwanakomana wake Fabrizio. Nekusiya basa, basa rake kuItaldesign richamiswawo - kunyangwe anga angogara pachinzvimbo ichi kwemwedzi miviri.
Basa refu, rakapfuma uye rinoshamisa rinotora makore anopfuura makumi mana, muna 2011 akagamuchira Compasso d'Oro ine mukurumbira, mumwe wemisiyano yepamusoro yakapihwa mugadziri. Pasinei nekubva kwake, de Silva acharamba akabatana neboka reVolkswagen semupi wezano, uye pasinei nokuti hapana zvirongwa zvenguva yemberi, ngatitarisei kuti mugadziri acharamba achishanda.