THE BrandZ ee ugu sarreeya 100ka nooc ee ugu qiimaha badan caalamka waa daraasad uu faahfaahiyay Kantar Millward Brown, iyada oo ujeedadu tahay in lagu cabbiro qiimaha noocyada caanka ah ee adduunka, oo ay ka mid yihiin, noocyada baabuurta. Muddo 12 sano ah oo ay jirtay darajadan, Toyota waxa ay qabsatay kaalinta ugu sarreysa miiska 10 jeer, kaliya waxa ay lumisay hoggaanka laba jeer (mar kasta oo ay yar tahay) BMW.
Sannadkan, si aan la yaab lahayn, Toyota ayaa mar kale hogaaminaysay darajada, inkasta oo ay aragtay hoos u dhaca qiimaha saxda ah. Isbeddelka guud ee qaybta baabuurta, natiijada hubin la'aanta "hawo ku dhegan" ee ku saabsan korantada warshadaha iyo wadista madaxbannaan - mawduucyada kulul ee xilligan. Isku soo wada duuboo, 10-ka nooc ee baabuurta ugu qiimaha badan adduunka ayaa hadda qiimahoodu yahay €123.6 bilyan.
RANKING BrandZ 2017 - noocyada baabuurta ugu qiimaha badan
- Toyota – 28.7 bilyan oo dollar
- BMW – 24.6 bilyan oo dollar
- Mercedes-Benz – 23.5 bilyan oo dollar
- Ford – 13.1 bilyan oo dollar
- Honda - 12.2 bilyan oo doolar
- nissan - 11.3 bilyan oo doolar
- Audi – 9.4 bilyan oo dollar
- Tesla – 5.9 bilyan oo dollar
- Land Rover – 5.5 bilyan oo dollar
- Porsche – 5.1 bilyan oo dollar
Kala duwanaanshaha sanadlaha ah ee RANKING BrandZ - noocyada baabuurta
note: BrandZ Top 100 Natiijooyinka Calaamadaha Caalamiga ah ee ugu Qiimaha badan waxay ku salaysan yihiin in ka badan 3 milyan oo waraysi oo lala yeesho macaamiisha adduunka oo dhan, oo la tixraacayo xogta Bloomberg iyo Kantar Worldpanel.