Aesthetics A ke lebitso la setšoantšo se betliloeng se lebelletseng puo e ncha ea moralo oa mofuta oa Jeremane.
Ho hokahanya moetlo le sejoale-joale: ena e ne e le phephetso eo baqapi ba Mercedes-Benz ba ipehetseng eona, mme sephetho se bitsoa. Aesthetics A.KHANYA EA NAKONG E FETILENG: Kenya kuku ka ontong… Mercedes-Benz C124 e etsa lilemo tse 30
Joalo ka Aesthetics No. 1 kapa Aesthetics S, e qalileng ka 2010 le 2012 (ka ho latellana), boikoetliso bona ba moralo bo sebeletsa ho bonts'a mela ea bokamoso ba Mercedes-Benz compact model range, empa eseng feela. Haeba ho ne ho e-na le lipelaelo, the Letšoao la Stuttgart le tla fetela molemong oa tlhahiso ea mefuta e meraro ea mefuta ea A-Class , e fapaneng ka bokhabane le CLA. Mercedes-Benz e lokafatsa qeto eo ka tlhoko e phahameng ea mofuta ona oa 'mele, haholo kantle ho mebaraka ea Europe.
Sensual Purity: "Li-crease li na le matsatsi a tsona a baliloe"
Ho ea ka Mercedes-Benz, filosofi ena e ncha ea moralo - Sensual Purity - e kenyelletsa ho fokotsa koloi ho ea bohlokoa, ho amohela metsi a mangata.
"Sebōpeho ka kakaretso sa koloi ke se setseng ha li-crease le mela e fokotsehile ho ea holimo. Ka ho kopanya litekanyo tse nepahetseng le boemo bo hohelang, re lumela hore moloko o latelang oa A-Class o na le monyetla oa ho tlisa nako e ncha ea moralo oa lebitso. ”
Gorden Wagener, Hlooho ea Lefapha la Design ho Daimler AG
