U-2017 yayingengonyaka ongaqhelekanga apha eRazão Automóvel. I-BMW ikwafezekise iinjongo zayo ngokubhekiselele kwiimodeli zayo ezisebenzisa ubuchwepheshe bokufakelwa kombane.
Iimodeli zeBMW ze-i3 kunye ne-i8 ezisuka kwicandelo elithi “i” zidityaniswe zizo zonke iiplagi ezixubileyo zohlobo lwaseJamani ezinobuchwepheshe be-eDrive, ezifana neBMW 225xe, BMW 330e, BMW 530e, BMW 740e, ndingalibalanga iBMW X5 xDrive40e.
Ukukhumbula i-feat, i-brand yakhanyisa isakhiwo sayo esidumileyo kwihlabathi ngendlela yeesilinda ezine, iguqule ibe yibhetri. Okanye ezine ukuba uyathanda.
Ukususela ekuqalisweni kwe-100% yemoto yombane (BMW i3), ngo-2013, uphawu luthengise ngaphezu kwe-200 amawaka eeyunithi ze-100% yezithuthi zombane, kunye neentengiso ezikhulayo ngokulandelelana kule minyaka emine.
Xa kuthelekiswa nonyaka odlulileyo, iziphumo zonyuka ngaphezu kwe-60% ekuthengisweni kolu hlobo lwezisombululo.
UHarald Krüger, uSihlalo weBhodi yoLawulo ye-BMW AGOlu phawu oluphezulu lweemitha ezingama-99 luhloselwe ukuphawula nokukhanyisa indlela eya kwixesha le-electro-mobility. Ukuthengisa iimoto zombane eziyi-100,000 ngonyaka omnye yimpumelelo ebalulekileyo, kodwa sisiqalo nje kuthi.
Ngokutsho koxanduva lophawu, oku kwakunokwenzeka kuphela ngesicwangciso sokuqala sokubheja kolu hlobo lwezisombululo.
Isizukulwana sesihlanu sothumelo lwe-brand kunye neteknoloji yebhetri, efumaneka kwi-2021, isebenzisa iikiti zombane zemodyuli, eziza kuvumela olu hlobo lwesisombululo ukuxhobisa nayiphi na imodeli yohlobo.
Kuyaziwa, nangona kunjalo, ukuba icandelo elithi "i" leqela le-BMW elenziwe ngo-2011 sele libhalise lonke ulandelelwano lwamagama phakathi kwe-i1 kunye ne-i9, kunye nee-acronyms iX1 ukuya kwi-iX9. Kunyaka ozayo siza kuzazi zonke iinkcukacha zeBMW i8 Roadster, esele sithetha ngayo apha.
I-100% yenguqulo yombane nayo kulindeleke ukuba ifike e-MINI ngo-2019, ilandelwa yinguqulo efanayo ye-BMW X3 ngo-2020 kwaye ngo-2021 yonke into ibonisa ukuba i-flagship yecandelo "i", i-BMW iNext, iya kufika. dibanisa ukuqhutywa kombane kunye nokuqhuba ngokuzimeleyo.
Kwi-2025 uphawu lulindele ukuba lube noluhlu lweemodeli zombane ze-25, ezibandakanya umbane kunye ne-plug-in hybrids. Mhlawumbi ngeli nqanaba sele uthembele kwiinguqulelo zoKhenketho kuluhlu, kodwa okwangoku, njengoko ipapashwe apha.