Cold Start. Volkswagen T-Roc Convertible. There's no "rational sense", but they'll do it

Anonim

The declaration to Autocar that the future Volkswagen T-Roc Cabriolet does not have a “rational sense” is made by Jürgen Stackmann, head of sales at Volkswagen, but he defends that it is a car that everyone at Volkswagen wanted to make.

It's a car we wanted to make. There isn't a big market for it — this type of car is only popular in a few countries — but we felt passionately that we should.

Impulse or not, the truth is that there is no great demand in the market for crossover or SUV convertibles, so this bet by Volkswagen is not without its peculiarity. Unlike the T-Roc that we already know, it will not be produced at Autoeuropa, in Palmela, but in Osnabrück, Germany. Will it be successful or not?

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