Porsche has just released a video promoting its customization department.
Described by the Stuttgart brand as the “ultimate car customization”, the Porsche Exclusive customization program started 60 years ago, when the brand's repair department started taking requests from customers who wanted a little more power from their Porsche engines or slight suspension adjustments. But it was 25 years ago that the German brand created this department and gave it autonomy. A department dedicated to fulfilling your customers' most extravagant orders.
Moving forward 60 years in time, Porsche's personalization department now offers much more than light touch-ups to the cars of its most demanding customers. There are more than 600 options between colors, fabrics and small details that make each Porsche, a Porsche more unique. Anyone want a Porsche «version» Paulo Futre? Just ask what the Stuttgart brand does. Watch the video:
Text: Guilherme Ferreira da Costa