THE Ferrari Rome is the new GT from Maranello's house, whose proportions and lines evoke the Grand Turismos of yesteryear, where softer shapes and much more restrained aggressiveness (visual) stand out, with elegance gaining prominence.
However, the key to the Ferrari Roma couldn't be more different. One of the sides of the rectangular key is nothing more than the official Ferrari emblem, and even considering its size, it looks exaggerated and ungainly, unlike the coupé it gives access to.
This is what we can see in the publication of Jack Rix, from Top Gear, who was at the official presentation of the Ferrari Roma.
New Ferrari key… way more visible when you drop it in the bowl on the way in pic.twitter.com/3BOzGkCmy2
— Jack Rix (@jack_rix) November 14, 2019
What justification for something, like that, so… exhibitionist and ostentatious? Are Ferrari owners so much in need of showing that they have a Ferrari? If so, then this option on the part of the brand was the right one, revealing how well it knows its customers.
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Ferrari is not the only one to bet on their car keys as another symbol of ostentation. Remember the Phantom key?
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