CUPRA's commitment to electrified motor sport continues and after we got to know the CUPRA e-Racer with which the brand will participate in the PURE ETCR championship, the Spanish brand confirmed that it will also race in the Extreme E racing series in 2021.
CUPRA joins Extreme E as the main partner of the ABT Sportsline team and will contribute to aligning a team of engineers and drivers in this new competition.
About joining Extreme E, Wayne Griffiths, President of CUPRA and SEAT said: “CUPRA and Extreme E competition have an identical defiant attitude to prove that electrification and sport can be a perfect combination”.
Wayne Griffiths added: “These types of partnerships drive our path to electrification as we will have two plug-in hybrid models by early 2021 and our first all-electric vehicle, the CUPRA el-Born, which will be ready. in the second half of next year”.
The Extreme E racing series
Scheduled for its debut in 2021, the Extreme E racing series is an off-road competition with 100% electric models and should go through some of the most extreme and remote environments in the world.
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Extreme E's inaugural season should start in early 2021 and will have a format of five stages that will take place in different locations (from the Arctic to the desert through the rainforest), all of which have in common the fact that they have been damaged or affected by climate change.
Focused on gender equality, Extreme E requires teams to register male and female riders. In the case of CUPRA, one of its drivers will be its ambassador, the Rally Cross and DTM champion Mattias Ekström.
About this new category, Ekström stated: “Extreme E is a mix of Raid and Rally Cross, running through very different environments with lanes marked using GPS (…) But it has a lot of promise for the development of electric vehicles; allows you to collect data for feedback on cars in areas such as software and energy regeneration.”