What song is this? A question that has gone unanswered all too often throughout history. Listening to a song on the radio and not knowing who the singer is is sometimes a frustrating experience.
SEAT, which has been one of the brands in the automotive industry that has invested the most in connectivity, wanted to close this matter.
How did you do it? Simple. It signed a partnership with Shazam, thus becoming the first car manufacturer to integrate the popular app that identifies songs in its vehicles worldwide.
With the integration of Shazam into all SEAT cars that have the SEAT DriveApp for AndroidAuto, it is now possible for customers to easily identify their favorite songs in a completely secure way. In a statement, the brand reveals the purposes of this agreement:
It's a step towards ensuring a more complete, connected, simpler and more personalized experience with less source of distraction for drivers.
It's a case of questioning: how come no one remembered this before? Already available in Spain, Germany and Switzerland, the functionality will soon be available in other European markets — Portugal included.