USergio Marchionne, i-CEO ye-FIA, ufuna ukufumana iqela le-PSA. Ngaba yile?
Akuyinto entsha nakubani na ukuba uSérgio Marchionne, i-CEO ye-Fiat, wenze konke okusemandleni akhe ukufumana i-Grupo PSA (Peugeot / Citroen). Izinto ziye zazola kutsha nje ngelixa u-Marchionne ebesonwabisa ngokufumana i-Chrysler - ngaphandle kokuchitha nesenti (!) - kwaye ke, ngobusuku, ukuseta uthungelwano losasazo e-USA ukuthengisa iimodeli zase-Italiya. . Kodwa ngoku njengoko uMnumzana Marchionne ekwenzile oko bekumele akwenze phaya emacaleni omhlaba kaMalume uSam, ujoliso kwakhona ekufumaneni iqela lePSA.
Kudliwanondlebe neNdaba yeemoto kule veki, uMarchionne wavuma ukuba "ngokuqinisekileyo uya kujonga" kwi-PSA, ethetha ukuba eli candelo lifuna ngokukhawuleza isigebenga semizi-mveliso ukuze sihlasele i-23.3% yesabelo semarike esiphethwe yiVolkswagen ngoku. Ngaphantsi kweeyure ezingama-24 kamva, kuya kuba nguFrederic Saint-Geours, umongameli weGrupo PSA, ukuba anike izimvo malunga neengxelo zomlingani wakhe wase-Italiya, ebonisa ukuvuleleka ekudityanisweni okunokwenzeka, "sivulekele iziphakamiso" logama nje "sifumana iqabane elifanelekileyo", waphinda watsho.
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| Kuya kude kube nini intsebenziswano ibe “kuphela” ukufika ngexesha? |
Ukudibanisa okanye akunjalo, inyaniso kukuba imeko iqala ukuba nzima kumacala e-PSA, nokuba babengengabo kuphela iqela lesiFrentshi elisenalo iqabane. IRenault ibilindeleke kwaye ifumene isiqingatha sayo esingcono kwiJapan yakwaNissan… Kwaye asikukuba izinto bezihamba kakuhle?
Emva koko, ukongeza kumbandela wezabelo zemarike, kukho nomba wophando, iindleko zophuhliso kunye noqoqosho lwezinga elinokwenzeka kuphela kwiqela elikhulu. Kwaye inyaniso kukuba, i-PSA iyodwa inokwenza okuncinci ngokuchasene neqela le-VW. Kuze kube yi-2016, iVolkwagen sele inesicwangciso esiqhubekayo sotyalo-mali kwizinto ezintsha kunye nophuhliso ngokomyalelo we-63 yezigidigidi zee-Euro. Amanani achasene noko kuthobeke ngakumbi, kodwa kunomtsalane ngokulinganayo, i-3.7 yeebhiliyoni zeeyuro ngonyaka iqela lePSA elityale ngalo ngokomndilili kwiminyaka yakutshanje. Kwaye oku, enyanisweni, ngumba apho abahlalutyi babeka khona i-accent: nokuba amanye amaqela eemoto akwazi ukwenza izinto ezintsha ngesantya seQela leVolkswagen, okanye ngenye indlela, kwixesha elizayo, siya kuba nemarike yemoto edibeneyo.
U-Sérgio Marchionne uyayazi ngokuqinisekileyo le nyaniso, kangangokuba iphephandaba i-La Repubblica, ekhankanya imithombo yangaphakathi, sele sele iqinisekisile ukuba intsapho yase-Agnelli, umnini-sabelo oyintloko weQela le-Fiat, ekugqibeleni ilungiselela ukunyuka kwenkunzi ye-2 yeebhiliyoni zee-euro. ingqiqo yokuvula indlela yokudibanisa ne-PSA.
Ngokungafaniyo nokudibanisa kunye neChrysler, eyathatha imarike ngokumangalisayo, umanyano kunye nePSA, njengoko benditshilo ngaphambili, ndathetha malunga nexesha elithile. Amaqela amabini asebenza kunye iminyaka engaphezu kwe-30 kwaye abelane ngemveliso yeminye imodeli (jonga umfanekiso). Ukuba isivumelwano sasiza kwenzeka, iQela le-Fiat, kunye nobudlelwane kunye nomvelisi waseMelika uChrysler kunye nomanyano kunye neFransi yePSA, yayiza kwenza iqela laseNtaliyane libe namandla kakhulu, elikwazi ukujongana neenkampani esele zihlanganiswe kwimarike, njengeVolkswagen. okanye ukusuka kwiToyota ukuya kukulingana nokulingana.
Ngoku yima nje ubone… kwaye ufumanise ukuba yiyo na le!
Umbhalo: Guilherme Ferreira da Costa
Umthombo: Iindaba ezizenzekelayo