Ngenxa yobunzima kwicandelo leemoto eYurophu, iPeugeot ilandela isicwangciso sayo sokuya kwamanye amazwe kwezinye iimarike, ezizezi, eBrazil. Kwakulo mongo ukuba, ngomhla we-8 kaDisemba, uphawu lwesiFrentshi lwenze umboniso wehlabathi wemodeli yamva nje, iPeugeot 208.
Umboniso wenziwa eCinelândia square, eRio de Janeiro, indawo ephawulekayo yenkcubeko kunye nobomi bentlalo kwisixeko saseRio de Janeiro, phambi kwamawaka ababukeli. Ukukhethwa kweBrazil kubonisa ukuthengiswa kwamanye amazwe uphawu lwe-Peugeot kwaye lukwahambelana nesignesha ye-208 ethi "Vumela Umzimba Wakho Uqhube".
Nge-9 kaDisemba, ifilimu yokuqala ye-teaser yakhululwa kwi-Intanethi. Kodwa malunga neveki edlulileyo, ifilimu epheleleyo yomsitho yaphuma, ikuvumela ukuba uphile amava ovakalelo ngqo asasazwa kwividiyo kwiWebhu kunye nakwiinethiwekhi zentlalo zikaYouTube kunye noFacebook, ngaloo ndlela ugqibezela isixhobo ngenjongo “yokusasaza kwihlabathi liphela. ”.
Ebuzz
Ukufanekisela i-modernality ye-Brand kunye nemveliso, lo mboniso udibanise ukusetyenziswa kobuchwephesha bezobugcisa (i-3D Mapping kunye ne-Kinect projection), apho umlinganiselo wesine wongezwa: ukusebenzisana ngokuthe ngqo noluntu. Ngethuba lo mboniso, ababukeli bakhokelwa ukuba baphile utyikityo "Vumela Umzimba Wakho Uqhube", ngokudibeneyo usebenzisana nezingqisho kunye neengqungquthela zesiganeko.
IPeugeot 208, ilandela kuthotho lwama-200, olucwangciselwe ukukhululwa ngoMatshi 2012, iya kuveliswa eFransi kwiifektri zasePoissy naseMulhouse, nakwifektri yaseCzech eTrnava. Ukususela ngo-2013, kwiimfuno zeemarike zaseLatin America, kuya kuveliswa kwakhona kwisityalo sasePorto Real, kwilizwe laseRio de Janeiro.
Ukuze ufumane inkcazelo engakumbi malunga ne-208 entsha cofa apha.
Okubhaliweyo: Ileja yeemoto (Ft. Ebuzzing)