Emva kokuba sifunde kwiinyanga ezimbalwa ezedlulileyo ukuba i-Alfa Romeo, i-DS kunye neLancia ibonwa ngaphakathi kwe-Stellantis njenge "premium brands", ngoku uCarlos Tavares uye watyhila okungakumbi malunga nekamva lakhe.
Ngokuka-CEO kaStellantis, uhlobo ngalunye kwezi mpawu luza kuba “nexesha kunye nenkxaso-mali yeminyaka eli-10 ukuyila isicwangciso esingundoqo somzekelo. Ii-CEO (abalawuli abalawulayo) kufuneka zicace gca kwindawo yophawu, abathengi ekujoliswe kubo kunye nonxibelelwano lophawu. "
Ngokuphathelele okunokwenzeka emva kweli xesha leminyaka eli-10 kwiimpawu zeprimiyamu zikaStellantis, iTavares yayicacile: “Ukuba bayaphumelela, kuhle. Uphawu ngalunye luya kuba nethuba lokwenza into eyahlukileyo kwaye lutsale abathengi”.
Kwakhona malunga nalo mbono, uMlawuli oyiNtloko weStellantis uthe: "Indlela yam yokulawula ecacileyo kukuba sinika uluhlu ngalunye lweempawu zethu ithuba, phantsi kobunkokheli be-CEO eyomeleleyo, ukuchaza umbono wabo, ukwakha "iscript" kwaye siyaqinisekisa ukuba. basebenzisa izinto ezixabisekileyo zikaStellantis ukwenza ishishini labo lisebenze.”
UAlfa Romeo "kumgca ongaphambili"
Ezi nkcazo zikaCarlos Tavares zavela kwingqungquthela ethi "Ikamva leMoto" ekhuthazwa yi-Financial Times kwaye akungabazeki ukuba uphawu olucwangcisiweyo lubonakala lungaphezulu "endleleni" nguAlfa Romeo.
Ngokuphathelele oku, uCarlos Tavares waqala ngokukhumbula oku: “Kwixesha elidluleyo, abakhi abaninzi babezama ukuthenga iAlfa Romeo. Emehlweni aba bathengi, lo unexabiso elikhulu. Kwaye banyanisile. UAlfa Romeo uxabiseke kakhulu.”
Entloko yophawu lwase-Italiya nguJean-Philippe Imparato, owayesakuba ngumlawuli olawulayo wePeugeot, kwaye injongo, ngokukaCarlos Tavares, "kukwenza nantoni na efunekayo ukwenza inzuzo ephezulu ngetekhnoloji efanelekileyo". Le "teknoloji echanekileyo", ngokwamazwi kaCarlos Tavares, ukufakwa kombane.
Ngokubhekiselele kuphuculo okufuneka lusebenze uphawu lwaseNtaliyane, isigqeba sesiPhuthukezi siye sachonga, sichaza isidingo sokuphucula "indlela uphawu" oluthetha ngayo kunye nabathengi abanakho ". NgokukaTavares, "Kukho unxibelelwano phakathi kweemveliso, imbali kunye nabathengi abanokubakho. Kufuneka siphucule ukusasazwa kunye nokuqonda abathengi abanokuba ngabathengi kunye nohlobo esilubonisa kubo. "
Umthombo: Autocar.