Ukufakelwa kombane, iimodeli ezintsha kunye nokuzinikela okuqinileyo kwimarike yaseTshayina yintoni ikamva le-MINI lithembisayo.
Ngokwengxelo ekhutshwe yi-brand yaseBritane, ikamva le-MINI kufuneka lisekelwe kwingqikelelo ethi "Amandla okuKhetha". Oku akuyi kuguqulela kuphela kutyalo-mali kuluhlu lweemodeli zombane ze-100%, kodwa kunye nokuqhubeka kweemodeli ezixhotyiswe ngeenjini ze-petroli kunye ne-diesel, njengoko isantya sokwamkelwa kokufakelwa kombane singafani kuzo zonke iimarike apho i-MINI isebenza khona.
Ngokuphathelele kwesi sicwangciso-qhinga, uMlawuli we-MINI uBernd Körber uthi: “Ngeentsika ezimbini zesicwangciso sethu se-powertrain, sifuna (…) ukuhlangabezana neemfuno zabathengi bethu kwihlabathi jikelele (…) oku kuya kudala iimeko zokukhula okuthe kratya kunye nokutshintsha okusebenzayo. ukuhambahamba”.
Umbane kodwa hayi kuphela
Kodwa njengoko sele uqaphele, iimodeli zombane ziya kuba nokubaluleka okukhethekileyo kwikamva le-MINI. Ngenxa yesi sizathu, uphawu lwaseBrithani lulungiselela ukudala iphothifoliyo yeemodeli zombane ze-100%.
Bhalisa kwincwadana yethu
Ngaloo ndlela, i-MINI Cooper SE eyaziwayo kufuneka idityaniswe ngumbane omncinci we-100%. Ngenxa yokuthanda ii-crossovers neeSUVs, ayimangalisi into yokuba ikwa-MINI ibheje kweli candelo lingasentla, apho ukongezelela ekuthenjisweni kwesizukulwana esitsha se-Countryman, zombini ezineenjini zokutsha kunye nezinto ezahlukeneyo zombane, izakukhatshwa yenye icrossover yombane ekhethekileyo. .
I-MINI 3 Doors, eyona nto ibalulekileyo, isizukulwana esilandelayo, njenganamhlanje, siya kuqhubeka sineenjini zokutsha, kodwa iya kukhatshwa yi-100% yombane, kodwa kwiimolds ezahlukileyo kwezo sizibona namhlanje kwi-Cooper SE. . Ngokwamarhe amva nje, inokuba yimodeli enoyilo olufanayo, kodwa isiseko esahlukileyo, esiphuhliswe ngentsebenziswano neqabane leBMW Group yaseTshayina, iGreat Wall Motors.
I-China ibheji
Intsebenziswano kunye neGreat Wall Motors kwaye, ngenxa yoko, imakethi yaseTshayina, iya kubaluleka kakhulu kwikamva le-MINI kunye nezicwangciso zayo zokwandisa. Ayisiyiyo kuphela imarike yemoto yaseTshayina eyona inkulu kwihlabathi, kodwa ngoku sele imele malunga ne-10% yeemodeli ezinikezelwe luphawu lwaseBritane.
Ukuze kukhule ngakumbi e-China, i-MINI, ngokubambisana ne-Great Wall Motors, ifuna ukuvelisa ekhaya ukuze ingabi newonga le-brand yokungenisa kwaye ngaloo ndlela ikhuthaze ukuthengisa kuloo marike (ingasaphathwa kakubi yirhafu eyingozi yaseTshayina. ).
Ngokutsho kwe-MINI, ukuveliswa kweemodeli e-China kufuneka kuqale ngo-2023. Iimodeli eziza kuveliswa apho ziya kuba ne-100% yombane kwaye zonke ziya kufuneka zisebenzise iqonga elitsha elikhethekileyo kwiimodeli zombane, eziphuhliswe ngokubambisana ne-Great Wall Motors.