Ukubheja ekubeni sisalathiso kunikezelo lweemodeli zombane, iKia ilungiselela ukuza nenyani "ekhubekisayo" yokufakelwa kombane kwaye isiphumo ukufika kweemodeli ezininzi zombane ze-Kia kwiminyaka ezayo.
Kodwa masiqale ngokukwazisa kwizicwangciso zamabhongo zohlobo lwaseMzantsi Korea. Ukuqala, i-Kia iceba ukwandisa uluhlu lwayo lweemodeli zombane ukuya kwi-11 nge-2025.
Ngokwezicwangciso ezifanayo, kwixesha eliphakathi kwe-2020 kunye ne-2025, imodeli yombane ye-Kia kufuneka imele i-20% yeentengiso ezipheleleyo zokuthengisa eMzantsi Korea, eNyakatho Melika naseYurophu.
Kodwa kukho okungakumbi. Ngo-2027 u-Kia uceba ukusungula enye, kungekhona ezimbini okanye ezintathu kodwa ezisixhenxe (!) Iimodeli ezintsha zombane kumacandelo ahlukeneyo. Okuqhelekileyo kubo bonke kuya kuba yinto yokuba baphuhliswa ngesiseko seqonga elitsha elizinikeleyo: i-Electric Global Modular Platform (E-GMP).
Ukuba ngoku uyazibuza ukuba kutheni iimodeli ezininzi ze-Kia zombane ziqalisiwe, impendulo ilula: uphawu lwaseMzantsi Korea luqikelela ukuba iimoto zombane ziya kuphendula kwi-25% yeentengiso zayo zehlabathi ngo-2029.
Eyokuqala ifika ngo-2021
Ngokuka-Kia, akuyi kufuneka silinde ixesha elide imodeli yokuqala yombane ephuhliswe ngokusekelwe kwi-Electric Global Modular Platform (E-GMP). Ukuthetha nge-E-GMP, ngokutsho kwe-Kia oku kuya kuvumela uphawu lwaseMzantsi Korea ukuba lunikeze iimodeli ezinezona ndawo zangaphakathi ezibanzi kwiiklasi zabo.
Njengo Igama lekhowudi yeCV , oku kufika kwangethuba ngo-2021 kwaye, ngokutsho kwe-brand yaseMzantsi Korea, iveza i-Kia entsha yokuqhelaniswa noyilo. Kuyabonakala ukuba, le modeli kufuneka isekelwe kwiprototype ethi "Khawufane ucinge ngeKia" ukuba uphawu lwaseMzantsi Korea lwatyhilwa kwi-Geneva Motor Show kunyaka ophelileyo.
Ngokumalunga neemodeli eziseleyo ekufuneka zisebenzise eli qonga, i-Kia ayikabhengezi nayiphi na imihla yokukhutshwa.
I "Plan S"
Ityhilwe ngoJanyuwari, “iPlan S” sisicwangciso sexesha eliphakathi kwaKia kwaye iveza indlela eliceba ngayo uphawu lokutshintshela kufakelo lombane.
Ngoko, ukongeza kwiimodeli ezintsha, i-Kia ihlola ukudalwa kweenkonzo zokubhalisa. Injongo kukubonelela abathengi ngeendlela ezininzi zokuthenga, iirenti kunye neenkqubo zokuqeshisa kwiibhetri zombane.
Enye yeenkalo ezigutyungelwe yi "Plan S" ngamashishini anxulumene "nobomi besibini" beebhetri (ukuhlaziywa kwazo). Kwangaxeshanye, i-Kia iceba ukomeleza iziseko zayo ze-aftermarket yeemodeli zombane kunye nokunceda ukwandisa iziseko zayo zokutshaja.
Ngesi sizathu, uphawu lwaseMzantsi Korea luya kuhambisa ngaphezulu kweetshaja ze-2400 eYurophu ngokubambisana nabathengisi bayo. Kwangelo xesha, oku kuzibophelela kwizikhululo zokutshaja kuguqulelwe kutyalo-mali ngoSeptemba ka-2019 kwi-IONITY.