THE aston martin Utshintshe kakhulu kunyaka odlulileyo, kunye noTobias Moers - okhokela iMercedes-AMG - ethatha indawo ka-Andy Palmer njengomphathi jikelele we-brand brand yaseBrithani, enesicwangciso esinqwenelekayo sekamva.
Kudliwanondlebe nephephabhuku laseBritane i-Autocar, uTobias Moers uchaze izicwangciso zesi sicwangciso - esibizwa ngokuba yiProjekthi Horizon - ebandakanya "ngaphezu kweemoto ezingaphezulu kwe-10" kude kube sekupheleni kuka-2023, ukuqaliswa kweenguqulelo zeLagonda kubunewunewu kwimarike kunye neenguqulelo ezininzi zombane, apho ibandakanya i-100% yemoto yezemidlalo yombane.
Kuyakhunjulwa ukuba kutshanje umlawuli jikelele we-Aston Martin wayesele eqinisekisile ukuba ukususela ngo-2030 ukuya phambili, zonke iimodeli ze-brand ye-Gaydon ziya kufakwa umbane - i-hybrid kunye nombane -, ngaphandle kokhuphiswano.
IVanquish kunye neValhalla ziiprojekthi ezimbini ezinkulu zeli xesha litsha le-Aston Martin. Zazilindelwe okokuqala ngo-2019 ngokohlobo lweprototypes ye-injini yangasemva kwaye bezijongwe ukunika amandla i-injini entsha ye-V6 hybrid ephuhliswe ngokupheleleyo luphawu lwaseBritane (eyokuqala ukusukela ngo-1968).
Nangona kunjalo, emva kokuqikelelwa phakathi kwe-Aston Martin kunye ne-Mercedes-AMG, uphuhliso lwale njini lwalubekwe ecaleni kwaye ezi modeli zimbini ngoku kufuneka zixhobise iiyunithi ezixubileyo zohlobo lwe-Affalterbach.
“Zombini zizakukhangeleka zahlukile, kodwa zizakubangcono,” utshilo uMoers. Ngokubhekiselele kwi-injini ye-V6, "umphathi" we-Aston Martin wayeyi-peremptory: "Ndifumene ingcamango ye-injini eyayingakwazi ukuhlangabezana nemigangatho ye-Euro 7. Olunye utyalo-mali olukhulu kakhulu ukuba luqhutywe bekuya kuba yimfuneko".
UTobias Moers, uMlawuli Jikelele we-Aston MartinAkufunekanga sichithe imali kuyo. Kwelinye icala, kufuneka sityale imali ekufakeni umbane, kwiibhetri nasekwandiseni ipotfoliyo yethu. Injongo kukuba yinkampani ezinzile, nangona isoloko inentsebenziswano.
Ngokutsho kwesigqeba saseJamani, le njongo inokufikelela kwi-2024 okanye i-2025, kwaye ukwandiswa kwe-brand elandelayo kuya kuqala kwisiqingatha sesibini salo nyaka, xa i-hypersports Valkyrie iya kuqaliswa.
Iinguqulelo ezimbini eziNtsha zeDBX
Kwikota yesithathu ka-2021 kuphinde kwafika inguqulelo entsha ye-Aston Martin DBX, kukho amarhe okuba iza kuba yi-hybrid entsha enenjini eyi-V6, ephawula ukungena koluhlu lweSUV lomvelisi wase-UK.
Kodwa oku akukuphela kwento entsha ecetywayo kwi-DBX, eya kuthi ngo-Epreli wonyaka ozayo ifumane inguqu entsha kunye ne-injini ye-V8, kunye nemibono ejoliswe kwi-Lamborghini Urus.
Ngethuba lodliwano-ndlebe, i-Moers yada yalindela "uluhlu olubanzi lweVantage kunye ne-DB11", ekwandiswa kwayo sele iqalile nge-Vantage F1 Edition entsha, inguqu yendlela entsha ye-Formula 1 yoKhuseleko lweMoto.
Lo mahluko uya kudityaniswa ngowona mkhulu kwaye unamandla ngakumbi, oya kubangela imodeli yokuqala ye-Aston Martin uphuhliso lwakhe lwalandelwa ngokusondeleyo nguMoers.
DB11, Vantage kunye DBS: facelift endleleni
“Sinoluhlu oludala kakhulu lweemoto zemidlalo,” ucacise watsho uMoers, elindele ukunyuswa kobuso kwiDB11, Vantage kunye neDBS: “IVantage entsha, iDB11 kunye neDBS ziya kuvela kwisizukulwana esinye, kodwa ziya kuba nenkqubo entsha yolwazi kunye nezinto ezininzi. ezinye izinto ezintsha".
UMoers akazange awuqinisekise umhla othe ngqo wokukhutshwa kolu hlaziyo ngalunye, kodwa, ngokutsho kupapasho olukhankanywe ngasentla lwaseBritane, luya kwenzeka kwiinyanga ezili-18 ezizayo.
ILagonda ifana nobunewunewu
Izicwangciso zangaphambili zika-Aston Martin zabona kwangaphambili ukuqaliswa kweLagonda kwimarike - njengophawu lwayo - kunye neemodeli zodidi oluphezulu, ngokukodwa umbane, ukukhuphisana neRolls-Royce, kodwa uMoers ukholelwa ukuba le ngcamango "ayilunganga, kuba idibanisa uphawu oluphambili ".
"Umphathi" we-Aston Martin akathandabuzi ukuba iLagonda kuya kufuneka ibe "yi-brand enqabileyo", kodwa ibonisa ukuba izicwangciso zayo azikachazwa. Nangona kunjalo, uqinisekisile ukuba i-Aston Martin iya kuvelisa i-Lagonda ezahlukeneyo zeendlela zayo ezikhoyo, ezigxile kwi-luxury-focus, njengoko i-Mercedes-Benz yenza ngo-Maybach.
I-100% yemidlalo yombane ngo-2025
U-Aston Martin uya kuqalisa iinguqulelo zombane kwiminyaka embalwa ezayo - i-hybrid kunye ne-100% yombane - kuwo onke amacandelo ayo, into u-Moers akholelwa ukuba imele "namathuba amaninzi e-brand".
I-100% yemoto yezemidlalo yombane yenye yalawo "mathuba" athetha ngawo uMoers kwaye iya kuqaliswa ngo-2025, ngexesha elifanayo ukuba inguqu yombane yonke yeDBX kufuneka ibonakale. Nangona kunjalo, uMoers akazange aveze naziphi na iinkcukacha malunga nale modeli nganye.
Kodwa ngelixa umbane ungalubethi uphawu lukaGaydon, unokuhlala ukonwabela "ukucula" kwenjini ye-DBS Superleggera's V12 ene-725 hp eyavavanywa nguGuilherme Costa kwividiyo yejelo le-YouTube likaRazão Automóvel: