Xa iinkokeli ezimbini ezibalaseleyo zaseItali zidibana, umphumo unokuba yinto ekhethekileyo. Ukongeza kwimoto, unokuba nendlu eyenziwe ngesitayela sase-Italiya.
Ngexesha elithile ngoku, uSmeg kunye noFiat bafumanisa ukuba injini yokupholisa inokufakwa ngokugqibeleleyo ngaphakathi kwi-hood kwaye bahlangene ukuze benze iqoqo loYilo lweFIAT 500. Iinjongo zazicacile: ukubuyisela ukuyila kwakhona, ukuvelisa ukumomotheka kunye nokufaka i-injectory kwi-rigor of iteknoloji.
Kungekudala, sathetha ngeLapo Elkam, malunga neGarage Italy Customs, kwaye namhlanje, njengomqambi wengqokelela, usishiyele amanye amagama ambalwa:
“Ndiyavuya kakhulu kuba siqalisa le mveliso. Sisiphumo seminyaka yomsebenzi, evusa intsebenziswano eyimbali phakathi kweSmeg kunye neFiat, ungalibali ukuyila kwe-Italia Independent. I-Fiat 500 yi-icon yase-Italiya enokuthi ukususela ngoku ifumaneke kwelinye icala, kwiibhari kunye neendawo zokuphumla kwihlabathi jikelele".| Lapo Elkann
I-SMEG500 yanikezelwa kuluntu eParis okokuqala ngqa ngoMeyi 30, 2013 kwaye yaba sisiphumo somdla weFiat kwihlabathi loyilo, elihlala lidlula ishishini leemoto. Kwaye ngubani ongcono ukwenza izisombululo ze-ad hoc ukuphendula yonke iminqweno yobuhle yomenzi wemoto wase-Italiya? Impendulo inikwe.
FUNDA KWAKHONA: Indawo yokusebenzela yayiyindawo yokwenziwa ngokutsha kwemizobo yeRenaissance
"USmeg kunye noFiat, kunye ne-Italia eZimeleyo, bebeyazi indlela yokujongana nomceli mngeni, - uphawula uVittorio Bertazzoni, i-CEO ye-Smeg - kwaye, kum, ukudala i-SMEG500 ibingaphezulu kwayo yonke into yokuhlonipha. Ndandikholelwa ngokwenene kule projekthi, njengoko ihlawula inkumbulo kamkhulu: xa waseka uSmeg, ngokukhawuleza emva kweMfazwe Yehlabathi II, enye yentsebenziswano yakhe yokuqala yayiyindalo yeefriji kunye neFiat. Ngaphaya koko, le ntsebenziswano ibubungqina bobuchule obumangalisayo bemveliso eyenziwe e-Italiya, enika ubomi kunye nomzimba kubuchule bokuyila ngenye yezona zinto zayo zomfuziselo”.
Kwaye yindlela eyazalwa ngayo i-SMEG500, ifriji enenkangeleko yayo kodwa izalisekisa umsebenzi wayo njengesixhobo. Ukongeza kwifriji, ngoku banokuqinisekisa iintombi zabo ukuba zinike indlu yonke ngetafile okanye isofa yepanorama yeFiat 500. IRetro ayizange ibe yinto entsha kangako…
