Icandelo B kwi-Fiat yayiyeyona ibalulekileyo kwi-brand kumashumi eminyaka emininzi. Emva kokuphela kwemveliso ye-Fiat Punto kwi-2018, kwakungasekho ummeli we-brand ngokuthe ngqo kwicandelo, kwinto eseyona nto inomthamo omkhulu kwimarike yaseYurophu. Akumangalisi ukuba oku kubhengezwe ukubuya kwe-Fiat kwi-B-segment ngo-2022 izuze udumo olukhulu.
Kodwa leliphi icandelo le-B elilungiswa nguFiat? U-Olivier François, i-CEO yakwa-Fiat, ushiya imikhondo ebalulekileyo kwiingxelo ezenziwe kupapasho lwesiFrentshi L'Argus.
uyakhumbula Ingcamango yeCentoventi thaca ngo-2019 kwi-Geneva Motor Show? Utyunjwe njengendlalifa yePanda, ngokuqinisekileyo iya kuba ngaphezu koko kwaye ibonisa indlela yokucinga ukuba ilandelwe yintsapho entsha yeemodeli, kubandakanywa ne-B-segment.
Enyanisweni, into esiyitolikayo kumazwi ka-Olivier François kukuba, kunokwenzeka ukuba, umntu oza kungena ezihlangwini zeFiat Panda kunye neFiat Punto iya kuba yimoto enye — ungalindeli ilandela ngqo lePunto. Ukuba uyakhumbula, ekupheleni konyaka odlulileyo, saxela ukuba i-Fiat ihlose ukushiya icandelo leedolophu kwaye iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde iphinde ibuye.
Bhalisa kwincwadana yethu
Oku kuthetha ukuba indlalifa kaPanda ayisayi kuba ngumhlali wasedolophini kwaye iya kukhula ngobukhulu - ayithethi ukuba, nangona kunjalo, iya kubizwa ngokuba yiPanda. Lindela "imoto encinci, epholileyo, ethandekayo, kodwa engeyona indleko ephantsi", njengoko uFrançois esitsho. Kwaye kanye njengeCentoventi, linda…imoto yombane . Ibhongo likhulu: I-Fiat ifuna ukuba "i-Panda yexesha elizayo" ibe yimodeli eya kwenza idemokhrasi izithuthi zombane.
UFrançois ucebisa ukuba oku kubuya kweFiat kwinqanaba le-B, ngaphezu kwe "Panda yekamva", inokuhamba kunye nemodeli yesibini yecandelo elifanayo, ixesha elide, elijoliswe kwintsapho - uhlobo oluthile lwe-van / crossover? Akunakwenzeka ukuba wazi okwangoku.
Panda, ukusuka kwimodeli ukuya kwimodeli yentsapho
Kwakuyiminyaka embalwa edlulileyo, kusekho uSergio Marchionne kwi-helm ye-FCA, sibone isicwangciso esichazwe kwi-brand ye-Fiat esekelwe kwiintsika ezimbini, okanye iintsapho ezimbini zeemodeli: enye esebenzayo, eguquguqukayo kwaye ifikeleleke, ekhokelwa nguPanda. ; kunye nenye i-aspirational more, i-chic, igxininise kumfanekiso, ifakwe kwi-500, kunye nomfanekiso we-retro.
Ukuba kwimeko ye-500 sabona eli qhinga livelisa iziqhamo kwi-500L kunye ne-500X, kwimeko yePanda asibonanga nto. Ukubuyela kwe-Fiat kwi-B-segment kunye nale Panda entsha iya kuba sisahluko sokuqala esihlaziyiweyo kweso sicwangciso. Okanye kungcono, mhlawumbi kufuneka siyibize intsika yeCentoventi, njengoko iya kusekelwe kwimigaqo efanayo elawula ukuyila kwayo ukuba siza kubona usapho olutsha lweemodeli, ukusuka kwicandelo B ukuya kwicandelo D.
Icandelo D? Kubonakala kunjalo. U-Olivier François uxelele i-L'Argus ngophuhliso lwemodeli ye-4.5-4.6 m ukuba ihlale kweso sithuba (icandelo le-D elihlangeneyo ngamazwi akhe) - ukusuka kwi-Croma (isizukulwana se-2) okanye nakwi-Freemont, esingaboniyo. imodeli ekwisikhundla esiphezulu kwiFiat.
Phakathi kwentsapho ye-500 kunye nosapho olutsha lwePanda / Centoventi, kwixesha eliphakathi, u-Olivier François uthi i-Fiat iya kuba noluhlu oluhlaziyiweyo kunye neemodeli ezintandathu.
500, intsapho ekhulayo
I-100% entsha kunye ne-100% yokuvelisa umbane i-Fiat 500 isanda kutyhilwa - kulindeleke ukuba ifike kwimarike ngoSeptemba - leyo, nangona ikhulile ngobukhulu, iya kuqhubeka ibeka kwi-A-segment. abe Fiat kuphela A-icandelo isindululo.
Nangona ithathe indawo ye-Fiat 500, eyasungulwa ngo-2007 kwaye isathengiswa, izizukulwana ezibini ziya kuthengiswa ngokufanayo kwiminyaka ezayo.
Sisajongene nexesha lokutshintsha phakathi kokuhamba kokutsha kunye nokuhamba kombane, kwaye kuya kuhlala iminyaka emininzi. Ayisiyiyo kuphela itekhnoloji ebiza kakhulu, kodwa isantya sokwamkelwa kweemarike siyahluka. Ayinakwenzeka into yokuba iNovo 500 iphinde ikhuphe umthamo wentengiso yangaphambili (irekhodi entsha ngo-2019, ifikelele kwiiyunithi ezingama-200,000 kwihlabathi liphela, kunye neminyaka eyi-12 emva kokuba yaziswa - into eyenzekayo) ngokuchanekileyo kuba ingombane kuphela.
Kodwa ngumnqweno wakwaFiat ukuba iNovo 500 yombane inokuthi, kwixesha elizayo, ibekuphela kwayo enokuthi ithengiswe. Ukunceda kolu tshintsho, isizukulwana sokuqala siphinde sazibonela ngokwaso sombane, ngokufika kwenguqulo ye-12 V epholileyo, edityaniswa nokwaziswa kwenjini entsha yokutsha, i-three-cylinder 1.0 Firefly.
Amanye amalungu entsapho aya kuba nekamva elahlukileyo. I-500X, i-B-SUV, iya kuba nomntu oza kungena ezihlangwini zayo kwaye iya kwahlulwa “kwiSUV enokwenzeka yosapho lakwaCentoventi” — mhlawumbi eyona nkcazelo icacileyo malunga nokuba yeyiphi imodeli yesibini ephawula ukubuyela kweFiat kwicandelo B. kuOlivier UFrançois ukuba abe nendlalifa, kodwa ngenye into ngaphandle kweMPV - okwangoku, iya kuhlala ithengiswa.
Kwaye uhlobo?
Emva kokuba ulandelelwano lwakhe lusengozini kunye noSergio Marchionne, Uhlobo luya kubona ubomi bakhe bandiswa - kungekhona umthengisi ongcono kakhulu, kodwa ngokuqinisekileyo wayenomsebenzi omhle kakhulu wokuthengisa. Kucwangcisiwe, kusenesityhilelo kulo nyaka, ukulungiswa kwakhona kwimodeli kunye neenjini ezintsha - iinjini ze-Firefly 1.0 Turbo, njengoko sele sibonile kwi-500X, mhlawumbi kunye nenketho epholileyo. Kuthiwa inokuthi ibonakale inguqulelo ye-crossover yayo, kwiimold ezifanayo kwiinguqulelo ezisebenzayo zeFord Focus.
Kodwa kujongeka ngathi ayizukulungela ukulungiswa kwakhona, kunye nendlalifa yayo - ngaxesha lithile ngo-2023-24 - idityaniswe kusapho lwePanda / Centoventi, ke iya kuba yimodeli eyahlukileyo ngokwengqondo kuHlobo esilwaziyo ngoku - kunye ne-crossover tic iCentoventi, kunye nengaphakathi eliguquguqukayo ngakumbi. Kuya kuhlala kubonakala ukuba kuya kuba ngumbane kuphela okanye, kwelinye icala, iya kuqhubeka nokubonelela ngeenjini zokutsha zangaphakathi.
Ukudibanisa kunye nePSA
Emva kweminyaka yokuma, ekugqibeleni kukho ukuphazamiseka kwicala le-Fiat, kwaye ayinakuvela kumthombo ongcono kune-CEO ye-brand. Nangona kunjalo, kwiingxelo zakhe, u-Olivier François akazange athethe nantoni na ngokumalunga nokudityaniswa kwexesha elizayo kunye neGrupo PSA. Uthethathethwano lusaqhuba, omabini amaqela anomdla kwisivumelwano ngokukhawuleza, nokuba ajongane ngcono neziphumo zobhubhane kuqoqosho.
Indlela eziya kuqhubeka ngayo ezi zicwangciso emva kokuba udibaniso luya kuqhubeka kusekude ukuba singatsho.
Umthombo: L'Argus.
Iqela leRazão Automóvel liza kuqhubeka kwi-intanethi, iiyure ezingama-24 ngosuku, ngexesha lokuqhambuka kwe-COVID-19. Landela iingcebiso zoMlawuli Jikelele wezeMpilo, ugweme ukuhamba ngokungeyomfuneko. Sikunye siya kukwazi ukoyisa esi sigaba sinzima.