IJeep (ekugcineni!) ezandleni zeFCA Portugal

Anonim

Njengezinye izimakethe zaseYurophu , manje sekuyisikhathi sokuthi uhlobo lweJeep lumelwe yi-FCA Portugal. Inqubo eyaqala ngo-2015 futhi yaphela namuhla, Septhemba 8, ngokudluliselwa okusemthethweni kokumeleleka kweJeep ku-FCA Portugal.

I-Jeep ishiya kanjalo iphothifoliyo ye-Bergé Group, ephethe imikhiqizo efana ne-Kia ne-Isuzu e-Portugal, ngaleyo ndlela ijoyine ezinye izinhlobo ezakha indawo yonke ye-FCA eYurophu: i-Fiat, i-Alfa Romeo, i-Abarth, i-Fiat Professional ne-Mopar.

Ngakolunye uhlangothi lwe-Atlantic kukhona, njengoba sazi kahle, ezinye izinhlobo…

izifiso ezintsha

U-Artur Fernandes, uMqondisi Ophethe weFCA Portugal ukholelwa ukuthi iJeep ingase imele phakathi kuka-15% no-20% wenzuzo - okulingana cishe no-10% wezimoto ezithengiswa yileli qembu.

Ukuze sifinyelele lezi zinombolo kwaba itshale imali engaphezu kuka-6 million euros ezindaweni ezintsha zokuthengisa nangemva kokuthengisa, ngaleyo ndlela enikeza ukusabalala okuqinile kwezwe, kokubili ezwenikazi naseziqhingini. Sekukonke, inethiwekhi Yokudayisa eyethulwe namuhla inamaphuzu okuthengisa angu-15 kanye namaphoyinti angu-18 ngemva kokuthengisa.

Lokhu kutshalwa kwezimali kusekelwa izinkomba zemakethe. Ingxenye okufakwa kuyo imikhiqizo ye-Jeep ikhombisa ukuthi ingesinye sezimakethe kazwelonke - ngokufanayo nokwenzeka eYurophu. E-Portugal, ingxenye ye-SUV ikhule ngo-2016 ngesamba esingama-32%, emakethe ekhule ngo-16% ngonyaka ofanayo. Njengamanje, ama-SUV amele cishe u-20% wesamba semakethe kazwelonke yezimoto ezilula zabagibeli.

ukuma kwe-premium

I-Jeep izokwabelana no-Alfa Romeo ngezikhala ze-premium. Ngalo mqondo lapho amagumbi ombukiso akhethekile adalwe ngesithombe esicophelelayo esihlose ukudlulisa amanani omkhiqizo - inkululeko, uhambo, ubuqiniso, uthando - olukhona kuyo yonke imininingwane ye-3,000m2 yezindawo zombukiso.

I-FCA?

I-FCA (i-Fiat Chrysler Automobile) iyiqembu lezimboni zase-Italy-America elakhiwa ngo-2014, ngemva kokuhlanganiswa kweChrysler Group (Chrysler, Jeep, RAM kanye neDodge) ngabakwaFiat.

Ukuqeqeshwa nakho bekungenye yezinsika eziyisisekelo zenethiwekhi entsha. Amaqembu okuthengisa nangemuva kokuthengisa akhiwa kusukela ekuqaleni, kanye nezinqubo ezintsha zebhizinisi ezithize zaqaliswa kwaJeep, ngaleyo ndlela kuqinisekisa isevisi yamakhasimende enhle kakhulu.

I-booster yokuqala "yesisindo".

Ngaphandle kweJeep Renegade, encintisana emakethe ngezinhlobo ezifana neMazda CX-3, Nissan Juke, Renault Captur nePeugeot 2008, ukufika kweJeep Compass entsha (ozofika kuqala lapha) ekupheleni kuka-Okthoba kuzobe. impahla ebalulekile yomkhiqizo ePortugal.

Khumbula ukuthi enguqulweni ye-4×2, iJeep Compass iyiClass 1 kuma-tolls.

Funda kabanzi