futhi Volvo inqume ukulandela amathrendi akamuva ekwakhiweni kwelogo lapho iklama kabusha eyayo, iyenza ibe lula kakhulu futhi ibe ngencane.
Imiphumela enezinhlangothi ezintathu ngisho nokuba khona kombala kushiywe ngaphandle, izici ezihlukahlukene zelogo zehliswa zaba phezulu, ngaphandle kwemiphumela: indilinga, umcibisholo kanye nokubhala, kanti lena yokugcina igcina ifonti ye-serif efanayo (yaseGibhithe ) ngokuvamile i-Volvo.
Ukukhetha le ndlela, efakwe ekwakhiweni kwamanje okuyisicaba, kuvunyelwa yizizathu ezifanayo esizibonile kwezinye izinhlobo. Ukwehliswa kanye ne-monochrome (imibala engathathi hlangothi) kuvumela ukujwayela okungcono kweqiniso ledijithali esiphila kulo, okuzuzisa ukufundeka kwayo, kubhekwa njengesimanjemanje.
Yize uhlobo lwaseSweden lungakathuthuki ngokusemthethweni, ngaphandle kwesimemezelo ngophawu lwalo olusha, kuthiwa luzoqala ukubukiswa ngezinhlobo zalo kusukela ngo-2023 kuya phambili.
Njengelukuluku, indingilizi enomcibisholo obheke phezulu ayiyona into engokomfanekiso yomuntu wesilisa, njengoba ivame ukuhunyushwa (izimpawu ziyafana, ngakho-ke akumangalisi), kodwa imelela uphawu lwakudala lwamakhemikhali ensimbi - impahla. lapho ihlose ukuhlobanisa khona izici zekhwalithi, ukuqina nokuphepha - uphawu oluhambisana neVolvo kusukela yasungulwa ngo-1927.