I-Lancia isanda kuyeka ukusebenza ezimakethe ezimbalwa zaseYurophu. Okwamanje, ukubheja emakethe yase-Italy kusasele.
Kusukela uSergio Marchionne, oyi-CEO ye-FCA Group, ememezele ukuphela komkhiqizo wase-Italy odumile kuzo zonke izimakethe (ngaphandle kwe-Italy) ngo-2014, uLancia usalokhu eqhubeka nokufa kancane. Inqubo esanda kubona isahluko esisha.
Amawebhusayithi amabhrendi amaningana kulo lonke elaseYurophu - okuhlanganisa neyesiPutukezi - enziwe angasebenzi emasontweni ambalwa edlule futhi abhekisela kuphela ezinsizeni zangemuva kokuthengisa kanye nakwamanye amabhrendi eqembu ngomlayezo olandelayo:
Nakuba (okwamanje) isitatimende esisemthethweni singakakhululwa, i-Lancia igcina ukuthengiswa kwensiza ye-Ypsilon kuphela emakethe yase-Italy, lapho iwebhusayithi esemthethweni ihlala isebenza okwamanje - kusazobonakala isikhathi esingakanani.
Naphezu kwamahemuhemu entshisekelo avela kwamanye amaqembu omkhiqizo, u-Marchionne ukhiphe ithuba lokuthengisa i-Lancia, encamela ukushiya ikusasa lomkhiqizo ulindile. Ukuqinisekisa ukushabalala komkhiqizo, ngemuva kunefa eligcwele impumelelo kwezemidlalo yezimoto kanye nesici nesakhiwo esingaphelelwa isikhathi somkhiqizo iminyaka eminingi ejabulela ukuvelela okukhulu emhlabeni wonke. Khumbula umlando kaLancia ngalawa madokhumentari amabili.
Umthombo: RWP