Kunemikhiqizo okunzima ukuyikhohlwa, futhi i-Saab ingenye yazo.
Iyaziwa futhi yaziwa ngendlela yayo ehlukile yokubuka izimoto, i-Saab iqoqe ibutho elithembekile labalandeli amashumi eminyaka ambalwa. Nakuba engakaze abe inkampani enkulu yokwakha elingana neVolkswagen, Toyota noma GM - iqembu elasho laholela kulesi siphetho esidabukisayo… - U-Saab wayehlale ekwazi ukusungula izinto ezintsha futhi washiya uphawu olungacimeki embonini yezimoto. Ikakhulukazi ngokwezixazululo zokuphepha, ezifana nama-headrest asebenzayo, noma ngokuya ngokusebenza, ngokusetshenziswa kwentando yeningi kwezinjini ze-turbo ebangeni lakhona, umphumela wesipiliyoni esikhulu emkhakheni wezokundiza lapho ukusetshenziswa kwama-turbos kwaqala ngeMpi Yezwe II.
Izizathu ezabe zingaphezu kokwanele ukuthi i-BMW okuthiwa i-BMW ibe nentshisekelo yokuthola uhlobo lwe-Swedish. Ngaphezu kothando abathengi abanalo ngalo mkhiqizo, ngokubona kwethu, kunezinye izizathu okungenzeka ziholele ekutheni abakwaBMW bacabangele ukuthengwa kweSaab. Enye yazo yiqiniso lokuthi le mikhiqizo emibili inomlando ofanayo: zombili zaqala njengabakhi bezindiza, ku-genesis yabo. Kangangokuthi uphawu lwe-BMW luyinkomba ecacile yezindiza: i-propeller. Ngakolunye uhlangothi, ziyizinhlobo ezimbili ze-premium, eziqukethe amanani ahlukene ngaphandle kokuhluka. Ngamanye amazwi, ukunethezeka, ikhwalithi nokusebenza kuyizinto ezivamile kuzo zombili izinhlobo, indlela ezifinyelela ngayo zihlukile.
Ngalo mqondo, i-Saab ingaba, ngokuzayo, indawo yokuqalisa yamamodeli “enziwe ngabakwa-BMW”, kodwa ngokugxila okukhethekile kumakhasimende agcina izinto ngendlela engavamile futhi engenasithakazelo kangako ekusebenzeni kodwa entofontofo. Kodwa hhayi kuphela! I-Saab inendawo enkulu yezimboni, amalungelo obunikazi kanye nolwazi olungenakulibaleka. Ngesinye isikhathi, i-BMW yayihlose ingxenye yemakethe entsha (njengoba yenza nge-Mini), ukunciphisa izindleko zokukhiqiza, futhi yandise "ulwazi" lwezimboni.
Futhi kungani besanda kukhombisa isithakazelo? Ngenxa yezizathu ezimbili. Ngenxa yokuthi kufanele unikeze inani lokuthenga, inani manje lizoba phansi kakhulu kunezinye izikhathi. Ngakolunye uhlangothi, izindleko zokudilizwa nokunqanyulwa kwezinkontileka sezivele zenziwe, ngakho umkhiqizo awusenazo izibopho zesikhathi esizayo zokuwufaka kanzima. Ngamanye amazwi… I-BMW izothenga kuphela lokho enendaba nakho ngempela: igama kanye “nokwazi”. Kungani okunye, enye iBMW kufanele inikeze futhi idayise...
Umbhalo: Guilherme Ferreira da Costa
Umthombo: Saabunited