Uma ubambiswano olwenziwa iBMW neGreat Wall luphumelela, kuzobe kungokokuqala ngqa ukuthi kukhiqizwe i-MINI hatchback ngaphandle kwase-Europe.
Khumbula ukuthi njengamanje wonke amamodeli e-MINI hatchback akhiqizwa emhlabathini waseYurophu, ikakhulukazi ezimbonini zeqembu laseJalimane eNgilandi naseHolland - ngokungafani ne-MINI Countryman, esivele ikhiqizwa ezingxenyeni ezahlukene zomhlaba: i-Europe, Thailand ne-India.
Lezi zindaba ziza ngesikhathi lapho umkhiqizo ufinyelela kwesinye sezikhathi zokuthengisa ezihamba phambili emlandweni wawo: amayunithi angama-230,000 athengiswe phakathi kukaJanuwari no-Agasti 2017.
Kungani eChina?
Kunezizathu zezepolitiki, ezomnotho kanye nezezimali zokuthi kungani iBMW ihlose amabhethri akwa-MINI eChina.
Uhulumeni waseChina ubeke imingcele ekufinyeleleni kwemikhiqizo okungeyona eyaseChina emakethe yayo, okuyimakethe yezimoto enkulu kunazo zonke emhlabeni. Ukuze imikhiqizo yangaphandle ifinyelele emakethe yaseShayina ngaphandle kwemikhawulo yezimali (izintela eziphakeme) kufanele basayine izivumelwano zendawo.
Uma kwenzeka abakwaBMW befinyelela isivumelwano neGreat Wall, lokhu kuzokwenza i-MINI ikwazi ukudayisa izinhlobo zayo ngamanani ancintisanayo kuleyo makethe.
Ukukhiqizwa eChina. Futhi izinga?
I-China kudala yayeka ukufana nemikhiqizo esezingeni eliphansi. Imikhiqizo eminingi ikhetha i-China ukuze ikhiqize imikhiqizo yabo.Zonke izinqubo zokukhiqiza kanye nokukhethwa kwezinto ezisetshenziswayo kuhambisana nemingcele yaseYurophu, ngakho-ke indawo yefekthri ingaphezu kwakho konke isinqumo sezomnotho, esingaphezu kwesobuchwepheshe noma elogistics.
Ubani Udonga Olukhulu
IGreat Wall wumkhiqizo waseShayina, owasungulwa ngo-1984, okwamanje okleliswe endaweni yesi-7 eshadini lemakethe yaseShayina. Yinkampani enkulukazi yaseChina ekhiqiza izimoto futhi isivele ikhiqiza izimoto ezingaphezu kwesigidi ngonyaka, ezithumela emazweni angaphandle emhlabeni jikelele.
IGreat Wall okwamanje ingelinye “lama-giants” ambalwa aseShayina embonini yezimoto ezingakabi nazo izivumelwano ezisayiniwe nemikhiqizo yakwamanye amazwe.